Award-winning Case Study For One Two Smile By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “One Two Smile”, or large enterprises, they have established a Facebook page for advertising and promotion. “One Two Smile” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “One Two Smile” through the method of adspy!

One Two Smile Facebook ad Introduction by ad spy method

“One Two Smile” introduction:Straighten your teeth from the comfort of your own home. We’ll help you get that perfectly straight smile in just months. 70% less, 100% as effective.

“One Two Smile” Facebook ads last run:2020-02-17 07:20:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “One Two Smile” ads data to help “One Two Smile” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “One Two Smile”. In this report, we analyze in detail the best ad cases of “One Two Smile”.

One Two Smile Top3 Ads Case Study:

Advertisers One Two Smile One Two Smile One Two Smile
Ad title احجز استشارتك المجانية Schedule your FREE consultation Is it for me? Book a free consultation
Ad text التقويم الشفاف: الحل العصري لأسنان مستقيمة ابدأ رحلتك مع ون تو سمايل للحصول على أسنان مرتبة ومستق... It's finally possible to straighten your teeth without any pain with OneTwoSmile's invisible brac... Introducing invisible braces: the new modern alternative to metal braces 🤩
Ad format Image Video Video
Categories other other other
Duration 1 days 1 days 1 days
Like 9 13 0

One Two Smile Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “One Two Smile” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“One Two Smile” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “One Two Smile” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title احجز استشارتك المجانية Schedule your FREE consultation Is it for me? Book a free consultation
Ad text  التقويم الشفاف: الحل العصري لأسنان مستقيمة ابدأ رحلتك مع ون تو سمايل للحصول على أسنان مرتبة ومستق...  It's finally possible to straighten your teeth without any pain with OneTwoSmile's invisible brac...  Introducing invisible braces: the new modern alternative to metal braces 🤩
Ad type  other  other  other
Ad word count 111  105  74

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “One Two Smile”, the text type used is other to obtain the best ad performance. “One Two Smile” can use this copy style more. On the other hand, “One Two Smile” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “One Two Smile” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “One Two Smile” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “One Two Smile” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “One Two Smile” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “One Two Smile” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “One Two Smile”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“One Two Smile” should put ads in the best time period, so that ads get the most value in a limited time.

Related “One Two Smile” ad case study report

If you want to check the best ad case study of other advertisers related to “One Two Smile”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “One Two Smile”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.