Award-winning Case Study For OLX Ecuador By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “OLX Ecuador”, or large enterprises, they have established a Facebook page for advertising and promotion. “OLX Ecuador” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “OLX Ecuador” through the method of adspy!

OLX Ecuador Facebook ad Introduction by ad spy method

“OLX Ecuador” introduction:OLX es una plataforma de clasificados online con operación global y presencia en más de 45 países.

“OLX Ecuador” Facebook ads last run:2019-11-27 12:08:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “OLX Ecuador” ads data to help “OLX Ecuador” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “OLX Ecuador”. In this report, we analyze in detail the best ad cases of “OLX Ecuador”.

OLX Ecuador Top3 Ads Case Study:

Advertisers OLX Ecuador OLX Ecuador OLX Ecuador
Ad title Facilitamos tu Crédito Vehicular Los siete autos más baratos en el Ecuador - Olx #OLXAutos
Ad text ¡OLX Autos y Autoconectado - Seguros Equinoccial te traen el primer seguro inteligente del país!  Descubre los siete autos más baratos del país !Uno de ellos puede ser el ideal para ti! Visita Au... Tu auto marca tu estilo. Ingresá a OLX y encontrá todos los autos y el tuyo. #OLXAutos
Ad format Carousel Image Image
Categories other other App Page
Duration 1 days 1 days 27 days
Like 24 387 0

OLX Ecuador Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “OLX Ecuador” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“OLX Ecuador” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “OLX Ecuador” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Facilitamos tu Crédito Vehicular Los siete autos más baratos en el Ecuador - Olx #OLXAutos
Ad text  ¡OLX Autos y Autoconectado - Seguros Equinoccial te traen el primer seguro inteligente del país!  Descubre los siete autos más baratos del país !Uno de ellos puede ser el ideal para ti! Visita Au...  Tu auto marca tu estilo. Ingresá a OLX y encontrá todos los autos y el tuyo. #OLXAutos
Ad type  other  other  other
Ad word count 99  165  86

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “OLX Ecuador”, the text type used is other to obtain the best ad performance. “OLX Ecuador” can use this copy style more. On the other hand, “OLX Ecuador” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “OLX Ecuador” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “OLX Ecuador” are:LEARN_MORE,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “OLX Ecuador” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “OLX Ecuador” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “OLX Ecuador” top 3 ads schedules are: 1 days,1 days, and 27 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “OLX Ecuador”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“OLX Ecuador” should put ads in the best time period, so that ads get the most value in a limited time.

Related “OLX Ecuador” ad case study report

If you want to check the best ad case study of other advertisers related to “OLX Ecuador”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “OLX Ecuador”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.