Award-winning Case Study For Ocean Healthcare By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Ocean Healthcare”, or large enterprises, they have established a Facebook page for advertising and promotion. “Ocean Healthcare” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Ocean Healthcare” through the method of adspy!

Ocean Healthcare Facebook ad Introduction by ad spy method

“Ocean Healthcare” introduction:A Premier Nursing and Care Agency providing agency staffing support to nursing homes, residential care homes and hospices in Devon.

“Ocean Healthcare” Facebook ads last run:2020-02-17 06:52:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Ocean Healthcare” ads data to help “Ocean Healthcare” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Ocean Healthcare”. In this report, we analyze in detail the best ad cases of “Ocean Healthcare”.

Ocean Healthcare Top3 Ads Case Study:

Advertisers Ocean Healthcare Ocean Healthcare Ocean Healthcare
Ad title Have you heard? We have HCA opportunities Have you heard?
Ad text We are seeking experienced HCAs for full-time and part-time hours in a variety of care settings. ... Opportunities for experienced Healthcare Assistants. Full or part time, nights, days or weekend s... Have you heard we are recruiting experienced HCAs for full-time and part-time shifts in a variety...
Ad format Image Image Image
Categories Recruiter Recruiter Recruiter
Duration 1 days 1 days 1 days
Like 0 1 7

Ocean Healthcare Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Ocean Healthcare” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Ocean Healthcare” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Ocean Healthcare” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Have you heard? We have HCA opportunities Have you heard?
Ad text  We are seeking experienced HCAs for full-time and part-time hours in a variety of care settings. ...  Opportunities for experienced Healthcare Assistants. Full or part time, nights, days or weekend s...  Have you heard we are recruiting experienced HCAs for full-time and part-time shifts in a variety...
Ad type  other  other  other
Ad word count 115  137  134

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Ocean Healthcare”, the text type used is other to obtain the best ad performance. “Ocean Healthcare” can use this copy style more. On the other hand, “Ocean Healthcare” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Ocean Healthcare” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Ocean Healthcare” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Ocean Healthcare” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Ocean Healthcare” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Ocean Healthcare” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Ocean Healthcare”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Ocean Healthcare” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Ocean Healthcare” ad case study report

If you want to check the best ad case study of other advertisers related to “Ocean Healthcare”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Ocean Healthcare”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.