Award-winning Case Study For NOWnews 今日新聞 By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “NOWnews 今日新聞”, or large enterprises, they have established a Facebook page for advertising and promotion. “NOWnews 今日新聞” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “NOWnews 今日新聞” through the method of adspy!

NOWnews 今日新聞 Facebook ad Introduction by ad spy method

“NOWnews 今日新聞” introduction:NOWnews.com 今日新聞http://www.nownews.com

“NOWnews 今日新聞” Facebook ads last run:2020-02-17 09:24:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “NOWnews 今日新聞” ads data to help “NOWnews 今日新聞” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “NOWnews 今日新聞”. In this report, we analyze in detail the best ad cases of “NOWnews 今日新聞”.

NOWnews 今日新聞 Top3 Ads Case Study:

 1st2nd3rd
Advertisers NOWnews 今日新聞 NOWnews 今日新聞 NOWnews 今日新聞
Ad title NOWnews 今日新聞 寶寶哭不停難入眠?醫師:當心是腸胃過敏作怪! | 生活 | NOWnews 今日新聞 肉桂粉站出來!麥當勞新款麵包獨特「香氣」掀熱議 | 生活 | NOWnews 今日新聞
Ad text 尚未完成註冊領取 #雀巢媽媽 孕期營養好禮? 立即完成資料填寫,好禮免費送到家→https://bit.ly/2UBdVR7 #雀巢媽媽膠囊 一顆搞定足量DHA+專利鐵+葉酸+B群等孕期關鍵營養... 過敏影響是全方位的,不僅不利成長發育,對於情緒、學習上的發展也造成影響 不管吃什麼,只要搭上肉桂粉就可以~~~🤤
CTA type LEARN_MORE N/A N/A
Ad format Video Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 104 5151 2430

NOWnews 今日新聞 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “NOWnews 今日新聞” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“NOWnews 今日新聞” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “NOWnews 今日新聞” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title NOWnews 今日新聞 寶寶哭不停難入眠?醫師:當心是腸胃過敏作怪! | 生活 | NOWnews 今日新聞 肉桂粉站出來!麥當勞新款麵包獨特「香氣」掀熱議 | 生活 | NOWnews 今日新聞
Ad text  尚未完成註冊領取 #雀巢媽媽 孕期營養好禮? 立即完成資料填寫,好禮免費送到家→https://bit.ly/2UBdVR7 #雀巢媽媽膠囊 一顆搞定足量DHA+專利鐵+葉酸+B群等孕期關鍵營養...  過敏影響是全方位的,不僅不利成長發育,對於情緒、學習上的發展也造成影響  不管吃什麼,只要搭上肉桂粉就可以~~~🤤
Ad type  other  other  other
Ad word count 207  35  20

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “NOWnews 今日新聞”, the text type used is other to obtain the best ad performance. “NOWnews 今日新聞” can use this copy style more. On the other hand, “NOWnews 今日新聞” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “NOWnews 今日新聞” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “NOWnews 今日新聞” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “NOWnews 今日新聞” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “NOWnews 今日新聞” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “NOWnews 今日新聞” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “NOWnews 今日新聞”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“NOWnews 今日新聞” should put ads in the best time period, so that ads get the most value in a limited time.

Related “NOWnews 今日新聞” ad case study report

If you want to check the best ad case study of other advertisers related to “NOWnews 今日新聞”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “NOWnews 今日新聞”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.