Award-winning Case Study For Northcentral University By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Northcentral University”, or large enterprises, they have established a Facebook page for advertising and promotion. “Northcentral University” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Northcentral University” through the method of adspy!

Northcentral University Facebook ad Introduction by ad spy method

“Northcentral University” introduction:Northcentral University is an online, graduate university providing accessible, high-quality education to professionals around the world.

“Northcentral University” Facebook ads last run:2020-02-17 05:04:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Northcentral University” ads data to help “Northcentral University” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Northcentral University”. In this report, we analyze in detail the best ad cases of “Northcentral University”.

Northcentral University Top3 Ads Case Study:

Advertisers Northcentral University Northcentral University Northcentral University
Ad title 100% Doctoral Faculty Full-Tuition Scholarship 100% Doctoral Faculty
Ad text Could a master's degree or doctorate help you make a difference in your field? NCU is offering 6 ... NCU wants to make your education investment achievable. Learn more about our scholarship opportun... Could a master's degree or doctorate help you make a difference in your field? NCU is offering 6 ...
Ad format Video Video Video
Categories other other other
Duration 1 days 1 days 1 days
Like 62 38 3

Northcentral University Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Northcentral University” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Northcentral University” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Northcentral University” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 100% Doctoral Faculty Full-Tuition Scholarship 100% Doctoral Faculty
Ad text  Could a master's degree or doctorate help you make a difference in your field? NCU is offering 6 ...  NCU wants to make your education investment achievable. Learn more about our scholarship opportun...  Could a master's degree or doctorate help you make a difference in your field? NCU is offering 6 ...
Ad type  other  other  other
Ad word count 121  103  121

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Northcentral University”, the text type used is other to obtain the best ad performance. “Northcentral University” can use this copy style more. On the other hand, “Northcentral University” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Northcentral University” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Northcentral University” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Northcentral University” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Northcentral University” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Northcentral University” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Northcentral University”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Northcentral University” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Northcentral University” ad case study report

If you want to check the best ad case study of other advertisers related to “Northcentral University”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Northcentral University”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.