Award-winning Case Study For Northamptonshire County Cricket Club By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Northamptonshire County Cricket Club”, or large enterprises, they have established a Facebook page for advertising and promotion. “Northamptonshire County Cricket Club” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Northamptonshire County Cricket Club” through the method of adspy!

Northamptonshire County Cricket Club Facebook ad Introduction by ad spy method

“Northamptonshire County Cricket Club” introduction:Welcome to the official page of the Northamptonshire Steelbacks. Keep up to date with the latest news and content, engage with the club and fellow supporters.

“Northamptonshire County Cricket Club” Facebook ads last run:2020-01-24 18:30:44

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Northamptonshire County Cricket Club” ads data to help “Northamptonshire County Cricket Club” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Northamptonshire County Cricket Club”. In this report, we analyze in detail the best ad cases of “Northamptonshire County Cricket Club”.

Northamptonshire County Cricket Club Top3 Ads Case Study:

Advertisers Northamptonshire County Cricket Club Northamptonshire County Cricket Club Northamptonshire County Cricket Club
Ad title Northamptonshire County Cricket Club Steelbacks v Worcestershire | Royal London One Day Cup Worcestershire: Northants v Worcestershire
Ad text  Jason Holder sent a ball flying OVER the arena last week, what will he do on Friday? Jason Holder launched one OVER the arena in our last home game, what will he do this time?
Ad format Video Image Image
Categories Stadium, Arena & Sports Venue Stadium, Arena & Sports Venue Stadium, Arena & Sports Venue
Duration 1 days 1 days 1 days
Like 0 23 0

Northamptonshire County Cricket Club Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Northamptonshire County Cricket Club” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Northamptonshire County Cricket Club” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Northamptonshire County Cricket Club” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Northamptonshire County Cricket Club Steelbacks v Worcestershire | Royal London One Day Cup Worcestershire: Northants v Worcestershire
Ad text    Jason Holder sent a ball flying OVER the arena last week, what will he do on Friday?  Jason Holder launched one OVER the arena in our last home game, what will he do this time?
Ad type  other  other  other
Ad word count 0  84  90

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Northamptonshire County Cricket Club”, the text type used is other to obtain the best ad performance. “Northamptonshire County Cricket Club” can use this copy style more. On the other hand, “Northamptonshire County Cricket Club” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Northamptonshire County Cricket Club” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Northamptonshire County Cricket Club” are:BOOK_TRAVEL,BUY_TICKETS,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “Northamptonshire County Cricket Club” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Northamptonshire County Cricket Club” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Northamptonshire County Cricket Club” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Northamptonshire County Cricket Club”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Northamptonshire County Cricket Club” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Northamptonshire County Cricket Club” ad case study report

If you want to check the best ad case study of other advertisers related to “Northamptonshire County Cricket Club”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Northamptonshire County Cricket Club”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.