Award-winning Case Study For Nongshim By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Nongshim”, or large enterprises, they have established a Facebook page for advertising and promotion. “Nongshim” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Nongshim” through the method of adspy!

Nongshim Facebook ad Introduction by ad spy method

“Nongshim” introduction:농심 페이스북은 팬 여러분과 맛있는 수다를 나누는 공간입니다.

“Nongshim” Facebook ads last run:2020-02-17 07:16:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Nongshim” ads data to help “Nongshim” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Nongshim”. In this report, we analyze in detail the best ad cases of “Nongshim”.

Nongshim Top3 Ads Case Study:

Advertisers Nongshim Nongshim Nongshim
Ad title 내가 짜장면의 왕이 될 상인가? 짜왕 건면 출시! 면발 무엇~ Nongshim 미역초장비빔면/32입/미역/비빔면/농심/무료배송 : 농심직영몰
Ad text 『짜왕 건면』 출시! 내가 짜장면의 왕이 될 상인가? 건면이라 갓 뽑은듯 쫄깃한 면발! 왕 쫄깃해~ 왕 맛있어~ 역대급 띵작 건면이라 더욱 짜장면 같은 면발, 20% 낮... A 아! S 신라면건면 M 많이 먹고싶다~ R 레알~ 소리 주의.. 침샘 주의! #농심 #신라면건면 여름 입맛 초장에 잡자~! 엄마랑 나랑 같이 먹는 ‘미역듬뿍초장비빔면’ 드셔보셨다면 인스타그램에 후기를 올려주세요! 추첨을 통해 ‘아웃백 외식상품권 5만원’을 드립니다. (함...
Ad format Video Video Image
Categories other Food & Beverage Company Food & Beverage Company
Duration 1 days 1 days 1 days
Like 225 76 0

Nongshim Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Nongshim” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Nongshim” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Nongshim” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 내가 짜장면의 왕이 될 상인가? 짜왕 건면 출시! 면발 무엇~ Nongshim 미역초장비빔면/32입/미역/비빔면/농심/무료배송 : 농심직영몰
Ad text  『짜왕 건면』 출시! 내가 짜장면의 왕이 될 상인가? 건면이라 갓 뽑은듯 쫄깃한 면발! 왕 쫄깃해~ 왕 맛있어~ 역대급 띵작 건면이라 더욱 짜장면 같은 면발, 20% 낮...  A 아! S 신라면건면 M 많이 먹고싶다~ R 레알~ 소리 주의.. 침샘 주의! #농심 #신라면건면  여름 입맛 초장에 잡자~! 엄마랑 나랑 같이 먹는 ‘미역듬뿍초장비빔면’ 드셔보셨다면 인스타그램에 후기를 올려주세요! 추첨을 통해 ‘아웃백 외식상품권 5만원’을 드립니다. (함...
Ad type  other  other  other
Ad word count 173  57  178

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Nongshim”, the text type used is other to obtain the best ad performance. “Nongshim” can use this copy style more. On the other hand, “Nongshim” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Nongshim” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Nongshim” are:LEARN_MORE,N/A,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Nongshim” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Nongshim” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Nongshim” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Nongshim”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Nongshim” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Nongshim” ad case study report

If you want to check the best ad case study of other advertisers related to “Nongshim”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Nongshim”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.