Award-winning Case Study For NLand Surf Park By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “NLand Surf Park”, or large enterprises, they have established a Facebook page for advertising and promotion. “NLand Surf Park” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “NLand Surf Park” through the method of adspy!

NLand Surf Park Facebook ad Introduction by ad spy method

“NLand Surf Park” introduction:NLand is the only inland surfing destination in North America with waves for everyone from pros to groms.

“NLand Surf Park” Facebook ads last run:2020-02-21 11:42:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “NLand Surf Park” ads data to help “NLand Surf Park” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “NLand Surf Park”. In this report, we analyze in detail the best ad cases of “NLand Surf Park”.

NLand Surf Park Top3 Ads Case Study:

Advertisers NLand Surf Park NLand Surf Park NLand Surf Park
Ad title Oktoberfest Benefitting Austin Pets Alive! What does it take to learn to surf? Surf first, get married later
Ad text Join us for an Oktoberfest kick-off party and adoption event Sunday, September 30th from 11am-4pm... Watch Journey to the Reef The #1 Destination for Bachelor Parties is Austin, and we’re serving up waves just five miles fro...
Ad format Carousel Image Image
Categories Surfing Spot Surfing Spot Surfing Spot
Duration 11 days 11 days 11 days
Like 44 10 150

NLand Surf Park Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “NLand Surf Park” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“NLand Surf Park” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “NLand Surf Park” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Oktoberfest Benefitting Austin Pets Alive! What does it take to learn to surf? Surf first, get married later
Ad text  Join us for an Oktoberfest kick-off party and adoption event Sunday, September 30th from 11am-4pm...  Watch Journey to the Reef  The #1 Destination for Bachelor Parties is Austin, and we’re serving up waves just five miles fro...
Ad type  other  other  other
Ad word count 235  25  111

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “NLand Surf Park”, the text type used is other to obtain the best ad performance. “NLand Surf Park” can use this copy style more. On the other hand, “NLand Surf Park” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “NLand Surf Park” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “NLand Surf Park” are:LEARN_MORE,WATCH_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “NLand Surf Park” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “NLand Surf Park” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “NLand Surf Park” top 3 ads schedules are: 11 days,11 days, and 11 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “NLand Surf Park”‘s top 1 ad duration is 11 days. Every advertisement has a life cycle.
“NLand Surf Park” should put ads in the best time period, so that ads get the most value in a limited time.

Related “NLand Surf Park” ad case study report

If you want to check the best ad case study of other advertisers related to “NLand Surf Park”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “NLand Surf Park”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.