Award-winning Case Study For Nike Football By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Nike Football”, or large enterprises, they have established a Facebook page for advertising and promotion. “Nike Football” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Nike Football” through the method of adspy!

Nike Football Facebook ad Introduction by ad spy method

“Nike Football” introduction:UNTIL WE ALL WIN. #EQUALITY

“Nike Football” Facebook ads last run:2020-01-24 18:25:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Nike Football” ads data to help “Nike Football” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Nike Football”. In this report, we analyze in detail the best ad cases of “Nike Football”.

Nike Football Top3 Ads Case Study:

 1st2nd3rd
Advertisers Nike Football Nike Football Nike Football
Ad title Precisión nacida acá Santo de Boedo Tercer kit 2019/2020 PUMAS MX
Ad text La cobertura Hyperscreen asegura durabilidad y un toque preciso. Santo de Boedo Presentamos la nueva camiseta alternativa de San Lorenzo 2020. El nuevo jersey rinde homenaje al clásico diseño del 2001, honrando la herencia y el vínculo e...
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Video Carousel Video
Categories other other other
Duration 11 days 1 days 13 days
Like 152 367 9512

Nike Football Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Nike Football” top 3 ads are: Video,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Nike Football” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Nike Football” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Precisión nacida acá Santo de Boedo Tercer kit 2019/2020 PUMAS MX
Ad text  La cobertura Hyperscreen asegura durabilidad y un toque preciso.  Santo de Boedo Presentamos la nueva camiseta alternativa de San Lorenzo 2020.  El nuevo jersey rinde homenaje al clásico diseño del 2001, honrando la herencia y el vínculo e...
Ad type  other  other  other
Ad word count 64  77  188

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Nike Football”, the text type used is other to obtain the best ad performance. “Nike Football” can use this copy style more. On the other hand, “Nike Football” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Nike Football” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Nike Football” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Nike Football” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Nike Football” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Nike Football” top 3 ads schedules are: 11 days,1 days, and 13 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Nike Football”‘s top 1 ad duration is 11 days. Every advertisement has a life cycle.
“Nike Football” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Nike Football” ad case study report

If you want to check the best ad case study of other advertisers related to “Nike Football”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Nike Football”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.