Award-winning Case Study For Nicky Jam By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Nicky Jam”, or large enterprises, they have established a Facebook page for advertising and promotion. “Nicky Jam” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Nicky Jam” through the method of adspy!

Nicky Jam Facebook ad Introduction by ad spy method

“Nicky Jam” introduction:Contrataciones:

“Nicky Jam” Facebook ads last run:2020-02-01 02:11:46

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Nicky Jam” ads data to help “Nicky Jam” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Nicky Jam”. In this report, we analyze in detail the best ad cases of “Nicky Jam”.

Nicky Jam Top3 Ads Case Study:

Advertisers Nicky Jam Nicky Jam Nicky Jam
Ad title Nicky Jam & Daddy Yankee - Muevelo Nicky Jam y Daddy Yankee - Muévelo Nicky Jam & Daddy Yankee - Muevelo
Ad text #Muevelo junto a Daddy Yankee ya disponible ¡Escúchalo aquí!  Mi gente de Panamá ya pueden escuchar #Muevelo en todas las plataformas. Dímelo Daddy Yankee #Muevelo with Daddy Yankee is OUT NOW Listen to it here!
Ad format Image Video Image
Categories other other other
Duration 1 days 1 days 11 days
Like 2496 609 7422

Nicky Jam Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Nicky Jam” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Nicky Jam” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Nicky Jam” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Nicky Jam & Daddy Yankee - Muevelo Nicky Jam y Daddy Yankee - Muévelo Nicky Jam & Daddy Yankee - Muevelo
Ad text  #Muevelo junto a Daddy Yankee ya disponible ¡Escúchalo aquí!   Mi gente de Panamá ya pueden escuchar #Muevelo en todas las plataformas. Dímelo Daddy Yankee  #Muevelo with Daddy Yankee is OUT NOW Listen to it here!
Ad type  other  other  other
Ad word count 60  93  57

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Nicky Jam”, the text type used is other to obtain the best ad performance. “Nicky Jam” can use this copy style more. On the other hand, “Nicky Jam” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Nicky Jam” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Nicky Jam” are:LISTEN_NOW,LISTEN_NOW,LISTEN_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LISTEN_NOW” help “Nicky Jam” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Nicky Jam” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Nicky Jam” top 3 ads schedules are: 1 days,1 days, and 11 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Nicky Jam”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Nicky Jam” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Nicky Jam” ad case study report

If you want to check the best ad case study of other advertisers related to “Nicky Jam”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Nicky Jam”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.