Award-winning Case Study For Nestle Omega Plus By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Nestle Omega Plus”, or large enterprises, they have established a Facebook page for advertising and promotion. “Nestle Omega Plus” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Nestle Omega Plus” through the method of adspy!

Nestle Omega Plus Facebook ad Introduction by ad spy method

“Nestle Omega Plus” introduction:A commitment to loving your heart is a commitment to life.Say "I DO" to loving yourself & your loved ones with NESTLE OMEGA PLUS® ACTICOL®, with added plant sterols, scientifically proven to reduce cholesterol.

“Nestle Omega Plus” Facebook ads last run:2020-02-17 05:04:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Nestle Omega Plus” ads data to help “Nestle Omega Plus” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Nestle Omega Plus”. In this report, we analyze in detail the best ad cases of “Nestle Omega Plus”.

Nestle Omega Plus Top3 Ads Case Study:

Advertisers Nestle Omega Plus Nestle Omega Plus Nestle Omega Plus
Ad title Save 10 Lives, Today! NESTLE OMEGA PLUS - Gender Cholesterol Fact Malaysian Stats on High Cholesterol
Ad text “High cholesterol clogged three of my arteries. I needed heart surgery or a bypass immediately, b... Say #NOTME to high cholesterol today! Just two glasses of NESTLE OMEGA PLUS daily, and it is prov... Did you know 1 in 2 Malaysians aged 18 and above have high cholesterol? It is recommended that yo...
Ad format Video Video Video
Categories other other other
Duration 83 days 61 days 33 days
Like 572 606 468

Nestle Omega Plus Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Nestle Omega Plus” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Nestle Omega Plus” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Nestle Omega Plus” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Save 10 Lives, Today! NESTLE OMEGA PLUS - Gender Cholesterol Fact Malaysian Stats on High Cholesterol
Ad text  “High cholesterol clogged three of my arteries. I needed heart surgery or a bypass immediately, b...  Say #NOTME to high cholesterol today! Just two glasses of NESTLE OMEGA PLUS daily, and it is prov...  Did you know 1 in 2 Malaysians aged 18 and above have high cholesterol? It is recommended that yo...
Ad type  other  other  other
Ad word count 1356  131  352

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Nestle Omega Plus”, the text type used is other to obtain the best ad performance. “Nestle Omega Plus” can use this copy style more. On the other hand, “Nestle Omega Plus” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Nestle Omega Plus” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Nestle Omega Plus” are:SHOP_NOW,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Nestle Omega Plus” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Nestle Omega Plus” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Nestle Omega Plus” top 3 ads schedules are: 83 days,61 days, and 33 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Nestle Omega Plus”‘s top 1 ad duration is 83 days. Every advertisement has a life cycle.
“Nestle Omega Plus” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Nestle Omega Plus” ad case study report

If you want to check the best ad case study of other advertisers related to “Nestle Omega Plus”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Nestle Omega Plus”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.