Award-winning Case Study For Nestlé Børnemad By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Nestlé Børnemad”, or large enterprises, they have established a Facebook page for advertising and promotion. “Nestlé Børnemad” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Nestlé Børnemad” through the method of adspy!

Nestlé Børnemad Facebook ad Introduction by ad spy method

“Nestlé Børnemad” introduction:Hos Nestlé vil vi give alle børn en god start. Både når det gælder mad og ved at være en støtte for forældrene.

“Nestlé Børnemad” Facebook ads last run:2020-02-10 15:34:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Nestlé Børnemad” ads data to help “Nestlé Børnemad” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Nestlé Børnemad”. In this report, we analyze in detail the best ad cases of “Nestlé Børnemad”.

Nestlé Børnemad Top3 Ads Case Study:

 1st2nd3rd
Advertisers Nestlé Børnemad Nestlé Børnemad Nestlé Børnemad
Ad title Flere spørgsmål? Klik her og skriv direkte til Linda Nestlé Børnemad Nestlé Børnemad
Ad text Forældre til småbørn spørger ofte sig selv: ’’Hvorfor er mit barn så kræsen?’’. Linda, der er vor...  Kun forældre forstår Hvor lang tid tager det dig at komme ud af døren, nu du er blevet forælder?
CTA type LEARN_MORE LEARN_MORE N/A
Ad format Video Video Image
Categories Product/Service Product/Service Product/Service
Duration 2 days 8 days 1 days
Like 6 0 0

Nestlé Børnemad Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Nestlé Børnemad” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Nestlé Børnemad” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Nestlé Børnemad” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Flere spørgsmål? Klik her og skriv direkte til Linda Nestlé Børnemad Nestlé Børnemad
Ad text  Forældre til småbørn spørger ofte sig selv: ’’Hvorfor er mit barn så kræsen?’’. Linda, der er vor...    Kun forældre forstår Hvor lang tid tager det dig at komme ud af døren, nu du er blevet forælder?
Ad type  other  other  other
Ad word count 213  0  97

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Nestlé Børnemad”, the text type used is other to obtain the best ad performance. “Nestlé Børnemad” can use this copy style more. On the other hand, “Nestlé Børnemad” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Nestlé Børnemad” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Nestlé Børnemad” are:LEARN_MORE,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Nestlé Børnemad” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Nestlé Børnemad” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Nestlé Børnemad” top 3 ads schedules are: 2 days,8 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Nestlé Børnemad”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Nestlé Børnemad” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Nestlé Børnemad” ad case study report

If you want to check the best ad case study of other advertisers related to “Nestlé Børnemad”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Nestlé Børnemad”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.