Award-winning Case Study For My Blue Sky By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “My Blue Sky”, or large enterprises, they have established a Facebook page for advertising and promotion. “My Blue Sky” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “My Blue Sky” through the method of adspy!

My Blue Sky Facebook ad Introduction by ad spy method

“My Blue Sky” introduction:Honoring the music of The Allman Brothers family of bands

“My Blue Sky” Facebook ads last run:2020-02-20 23:08:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “My Blue Sky” ads data to help “My Blue Sky” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “My Blue Sky”. In this report, we analyze in detail the best ad cases of “My Blue Sky”.

My Blue Sky Top3 Ads Case Study:

 1st2nd3rd
Advertisers My Blue Sky My Blue Sky My Blue Sky
Ad title Eat A Peach! My Blue Sky - 6th Anniversary Show !! - March 15th, 2019 The Long Run and My Blue Sky – 4th Annual Show!
Ad text The Allman Brothers Band's “Eat A Peach” performed in its entirety by My Blue Sky followed by 90 ... The music of the Allman Brothers Band with My Blue Sky. Come celebrate our 6th anniversary with u... The music of The Eagles and The Allman Brothers Band presented by The Long Run "Colorado's Tribut...
CTA type BUY_TICKETS BUY_TICKETS BUY_TICKETS
Ad format Image Image Image
Categories Musician/Band Musician/Band Musician/Band
Duration 26 days 5 days 19 days
Like 7 24 12

My Blue Sky Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “My Blue Sky” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“My Blue Sky” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “My Blue Sky” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Eat A Peach! My Blue Sky - 6th Anniversary Show !! - March 15th, 2019 The Long Run and My Blue Sky – 4th Annual Show!
Ad text  The Allman Brothers Band's “Eat A Peach” performed in its entirety by My Blue Sky followed by 90 ...  The music of the Allman Brothers Band with My Blue Sky. Come celebrate our 6th anniversary with u...  The music of The Eagles and The Allman Brothers Band presented by The Long Run "Colorado's Tribut...
Ad type  other  other  other
Ad word count 187  870  367

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “My Blue Sky”, the text type used is other to obtain the best ad performance. “My Blue Sky” can use this copy style more. On the other hand, “My Blue Sky” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “My Blue Sky” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “My Blue Sky” are:BUY_TICKETS,BUY_TICKETS,BUY_TICKETS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BUY_TICKETS” help “My Blue Sky” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “My Blue Sky” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “My Blue Sky” top 3 ads schedules are: 26 days,5 days, and 19 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “My Blue Sky”‘s top 1 ad duration is 26 days. Every advertisement has a life cycle.
“My Blue Sky” should put ads in the best time period, so that ads get the most value in a limited time.

Related “My Blue Sky” ad case study report

If you want to check the best ad case study of other advertisers related to “My Blue Sky”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “My Blue Sky”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.