Award-winning Case Study For MTN Swaziland By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “MTN Swaziland”, or large enterprises, they have established a Facebook page for advertising and promotion. “MTN Swaziland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “MTN Swaziland” through the method of adspy!

MTN Swaziland Facebook ad Introduction by ad spy method

“MTN Swaziland” introduction:Y’ello MTN Swaziland Family! Welcome to the official MTN Swaziland Facebook page. Follow us for updates on products, promotions and services.

“MTN Swaziland” Facebook ads last run:2020-02-17 05:28:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “MTN Swaziland” ads data to help “MTN Swaziland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “MTN Swaziland”. In this report, we analyze in detail the best ad cases of “MTN Swaziland”.

MTN Swaziland Top3 Ads Case Study:

 1st2nd3rd
Advertisers MTN Swaziland MTN Swaziland MTN Swaziland
Ad title MTN Swaziland MTN Swaziland MTN Swaziland
Ad text This weeks #MTNPulseGuest is the renowned songstress whose blissful voice would give angels a run... As we head into the highly anticipated long weekend we got you covered with an easy, safe and sea... This weekend's weather forecast in the Shiselweni region is back to back showers of awesome prize...
CTA type MESSAGE_PAGE N/A N/A
Ad format Image Image Image
Categories Telecommunication Company Telecommunication Company Telecommunication Company
Duration 1 days 2 days 1 days
Like 14 137 136

MTN Swaziland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “MTN Swaziland” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“MTN Swaziland” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “MTN Swaziland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title MTN Swaziland MTN Swaziland MTN Swaziland
Ad text  This weeks #MTNPulseGuest is the renowned songstress whose blissful voice would give angels a run...  As we head into the highly anticipated long weekend we got you covered with an easy, safe and sea...  This weekend's weather forecast in the Shiselweni region is back to back showers of awesome prize...
Ad type  other  other  other
Ad word count 576  245  514

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “MTN Swaziland”, the text type used is other to obtain the best ad performance. “MTN Swaziland” can use this copy style more. On the other hand, “MTN Swaziland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “MTN Swaziland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “MTN Swaziland” are:MESSAGE_PAGE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “MTN Swaziland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “MTN Swaziland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “MTN Swaziland” top 3 ads schedules are: 1 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “MTN Swaziland”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“MTN Swaziland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “MTN Swaziland” ad case study report

If you want to check the best ad case study of other advertisers related to “MTN Swaziland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “MTN Swaziland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.