Award-winning Case Study For Mornington Peninsula Astronomical Society - MPAS By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Mornington Peninsula Astronomical Society - MPAS”, or large enterprises, they have established a Facebook page for advertising and promotion. “Mornington Peninsula Astronomical Society - MPAS” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Mornington Peninsula Astronomical Society - MPAS” through the method of adspy!

Mornington Peninsula Astronomical Society - MPAS Facebook ad Introduction by ad spy method

“Mornington Peninsula Astronomical Society - MPAS” introduction:The MPAS was founded in 1969 with the aim of fostering the study of Astronomy by amateurs and promoting the hobby of Astronomy to the general public.

“Mornington Peninsula Astronomical Society - MPAS” Facebook ads last run:2020-02-17 07:00:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Mornington Peninsula Astronomical Society - MPAS” ads data to help “Mornington Peninsula Astronomical Society - MPAS” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Mornington Peninsula Astronomical Society - MPAS”. In this report, we analyze in detail the best ad cases of “Mornington Peninsula Astronomical Society - MPAS”.

Mornington Peninsula Astronomical Society - MPAS Top3 Ads Case Study:

 1st2nd3rd
Advertisers Mornington Peninsula Astronomical Society - MPAS Mornington Peninsula Astronomical Society - MPAS Mornington Peninsula Astronomical Society - MPAS
Ad title Astrophotography Workshop Public Stargazing Night Public Stargazing Night
Ad text This years Astrophotography Workshop has a new 3 day format for MPAS’s 50th anniversary. We are a... Come to an Astronomy evening with the Mornington Peninsula Astronomical Society. Hear the REALLY ... Come to an Astronomy evening with the Mornington Peninsula Astronomical Society. Hear the REALLY ...
CTA type BUY_TICKETS BUY_TICKETS BUY_TICKETS
Ad format Video Image Image
Categories Community Organization Community Organization Community Organization
Duration 69 days 14 days 22 days
Like 0 2 0

Mornington Peninsula Astronomical Society - MPAS Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Mornington Peninsula Astronomical Society - MPAS” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Mornington Peninsula Astronomical Society - MPAS” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Mornington Peninsula Astronomical Society - MPAS” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Astrophotography Workshop Public Stargazing Night Public Stargazing Night
Ad text  This years Astrophotography Workshop has a new 3 day format for MPAS’s 50th anniversary. We are a...  Come to an Astronomy evening with the Mornington Peninsula Astronomical Society. Hear the REALLY ...  Come to an Astronomy evening with the Mornington Peninsula Astronomical Society. Hear the REALLY ...
Ad type  other  other  other
Ad word count 261  839  839

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Mornington Peninsula Astronomical Society - MPAS”, the text type used is other to obtain the best ad performance. “Mornington Peninsula Astronomical Society - MPAS” can use this copy style more. On the other hand, “Mornington Peninsula Astronomical Society - MPAS” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Mornington Peninsula Astronomical Society - MPAS” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Mornington Peninsula Astronomical Society - MPAS” are:BUY_TICKETS,BUY_TICKETS,BUY_TICKETS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BUY_TICKETS” help “Mornington Peninsula Astronomical Society - MPAS” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Mornington Peninsula Astronomical Society - MPAS” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Mornington Peninsula Astronomical Society - MPAS” top 3 ads schedules are: 69 days,14 days, and 22 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Mornington Peninsula Astronomical Society - MPAS”‘s top 1 ad duration is 69 days. Every advertisement has a life cycle.
“Mornington Peninsula Astronomical Society - MPAS” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Mornington Peninsula Astronomical Society - MPAS” ad case study report

If you want to check the best ad case study of other advertisers related to “Mornington Peninsula Astronomical Society - MPAS”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Mornington Peninsula Astronomical Society - MPAS”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.