Award-winning Case Study For Moonrise Health and Birth By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Moonrise Health and Birth”, or large enterprises, they have established a Facebook page for advertising and promotion. “Moonrise Health and Birth” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Moonrise Health and Birth” through the method of adspy!

Moonrise Health and Birth Facebook ad Introduction by ad spy method

“Moonrise Health and Birth” introduction:Moonrise Health and Birth provides naturopathic care and midwifery services to Snohomish and north King county, Washington.

“Moonrise Health and Birth” Facebook ads last run:2020-02-21 12:14:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Moonrise Health and Birth” ads data to help “Moonrise Health and Birth” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Moonrise Health and Birth”. In this report, we analyze in detail the best ad cases of “Moonrise Health and Birth”.

Moonrise Health and Birth Top3 Ads Case Study:

Advertisers Moonrise Health and Birth Moonrise Health and Birth Moonrise Health and Birth
Ad title Moonrise Health and Birth N/A N/A
Ad text Your conception may have been medicalized but your pregnancy care and birth doesn't have to be. B... N/A N/A
Ad format Image N/A N/A
Categories Family Medicine Practice other other
Duration 5 days N/A N/A
Like 16 N/A N/A

Moonrise Health and Birth Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Moonrise Health and Birth” top 3 ads are: Image,N/A, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Moonrise Health and Birth” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Moonrise Health and Birth” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Moonrise Health and Birth N/A N/A
Ad text  Your conception may have been medicalized but your pregnancy care and birth doesn't have to be. B...  N/A  N/A
Ad type  other  other  other
Ad word count 163  N/A  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Moonrise Health and Birth”, the text type used is other to obtain the best ad performance. “Moonrise Health and Birth” can use this copy style more. On the other hand, “Moonrise Health and Birth” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Moonrise Health and Birth” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Moonrise Health and Birth” are:BOOK_TRAVEL,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “Moonrise Health and Birth” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Moonrise Health and Birth” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Moonrise Health and Birth” top 3 ads schedules are: 5 days,N/A, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Moonrise Health and Birth”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“Moonrise Health and Birth” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Moonrise Health and Birth” ad case study report

If you want to check the best ad case study of other advertisers related to “Moonrise Health and Birth”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Moonrise Health and Birth”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.