Award-winning Case Study For Moon Moon By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Moon Moon”, or large enterprises, they have established a Facebook page for advertising and promotion. “Moon Moon” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Moon Moon” through the method of adspy!

Moon Moon Facebook ad Introduction by ad spy method

“Moon Moon” introduction:ADD MY wechat : mm226696

“Moon Moon” Facebook ads last run:2020-02-17 06:56:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Moon Moon” ads data to help “Moon Moon” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Moon Moon”. In this report, we analyze in detail the best ad cases of “Moon Moon”.

Moon Moon Top3 Ads Case Study:

Advertisers Moon Moon Moon Moon Moon Moon
Ad title 一天一包Nubrigh增强免疫力最重要 爱护家人一天一包nu bright增强抵抗力预防武汉肺炎 Photos from Moon Moon's post
Ad text #nubright分享与你增强免疫力最重要 #最近看到面子书武汉肺炎很多人一直喊生病了😷 我都提醒superman爸爸你要记得喝NU Bright 每 天 要 记 得 喝 你 现 在 健 康 刚... #保护家人一天一包nubright增强抵抗力预防武汉肺炎 #nubright分享与你预防胜于治疗 #最近看到面子书武汉肺炎很多人一直喊生病了😷 家 人 与 你 今 生 相 遇 缘 分 只 有 一... 【#NUBright肝净化大师调理易瘦體質】 #这是我们专门为你吃货而研发的 五色健康 #减掉23公斤减肥法 【#还原易瘦Mitillo】 【#还原易瘦Mitillo】#优惠即将结束错过等明年了...
Ad format Video Video Image
Categories other other other
Duration 1 days 1 days 1 days
Like 1 0 521

Moon Moon Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Moon Moon” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Moon Moon” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Moon Moon” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 一天一包Nubrigh增强免疫力最重要 爱护家人一天一包nu bright增强抵抗力预防武汉肺炎 Photos from Moon Moon's post
Ad text  #nubright分享与你增强免疫力最重要 #最近看到面子书武汉肺炎很多人一直喊生病了😷 我都提醒superman爸爸你要记得喝NU Bright 每 天 要 记 得 喝 你 现 在 健 康 刚...  #保护家人一天一包nubright增强抵抗力预防武汉肺炎 #nubright分享与你预防胜于治疗 #最近看到面子书武汉肺炎很多人一直喊生病了😷 家 人 与 你 今 生 相 遇 缘 分 只 有 一...  【#NUBright肝净化大师调理易瘦體質】 #这是我们专门为你吃货而研发的 五色健康 #减掉23公斤减肥法 【#还原易瘦Mitillo】 【#还原易瘦Mitillo】#优惠即将结束错过等明年了...
Ad type  other  other  other
Ad word count 465  577  533

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Moon Moon”, the text type used is other to obtain the best ad performance. “Moon Moon” can use this copy style more. On the other hand, “Moon Moon” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Moon Moon” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Moon Moon” are:MESSAGE_PAGE,MESSAGE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Moon Moon” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Moon Moon” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Moon Moon” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Moon Moon”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Moon Moon” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Moon Moon” ad case study report

If you want to check the best ad case study of other advertisers related to “Moon Moon”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Moon Moon”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.