Award-winning Case Study For Mommy Says PH By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Mommy Says PH”, or large enterprises, they have established a Facebook page for advertising and promotion. “Mommy Says PH” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Mommy Says PH” through the method of adspy!

Mommy Says PH Facebook ad Introduction by ad spy method

“Mommy Says PH” introduction:We have the best deals on authentic and trusted baby products. We ship nationwide

“Mommy Says PH” Facebook ads last run:2020-02-17 06:36:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Mommy Says PH” ads data to help “Mommy Says PH” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Mommy Says PH”. In this report, we analyze in detail the best ad cases of “Mommy Says PH”.

Mommy Says PH Top3 Ads Case Study:

Advertisers Mommy Says PH Mommy Says PH Mommy Says PH
Ad title Mommy Says PH Mommy Says PH Mommy Says PH
Ad text We have the best deals on authentic and trusted baby products. We ship nationwide Make sure you purchase original items only for your baby's safety! Get your original Fisher-Pric... We have the best deals on authentic and trusted baby products. We ship nationwide
Ad format Image Video Image
Categories Baby Goods/Kids Goods Baby Goods/Kids Goods Baby Goods/Kids Goods
Duration 89 days 1 days 291 days
Like 59 0 26

Mommy Says PH Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Mommy Says PH” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Mommy Says PH” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Mommy Says PH” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Mommy Says PH Mommy Says PH Mommy Says PH
Ad text  We have the best deals on authentic and trusted baby products. We ship nationwide  Make sure you purchase original items only for your baby's safety! Get your original Fisher-Pric...  We have the best deals on authentic and trusted baby products. We ship nationwide
Ad type  other  other  other
Ad word count 81  457  81

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Mommy Says PH”, the text type used is other to obtain the best ad performance. “Mommy Says PH” can use this copy style more. On the other hand, “Mommy Says PH” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Mommy Says PH” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Mommy Says PH” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Mommy Says PH” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Mommy Says PH” top 3 ads schedules are: 89 days,1 days, and 291 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Mommy Says PH”‘s top 1 ad duration is 89 days. Every advertisement has a life cycle.
“Mommy Says PH” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Mommy Says PH” ad case study report

If you want to check the best ad case study of other advertisers related to “Mommy Says PH”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Mommy Says PH”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.