Award-winning Case Study For Molinas Hair By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Molinas Hair”, or large enterprises, they have established a Facebook page for advertising and promotion. “Molinas Hair” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Molinas Hair” through the method of adspy!

Molinas Hair Facebook ad Introduction by ad spy method

“Molinas Hair” introduction:Divulgação de serviços de embelezamento

“Molinas Hair” Facebook ads last run:2020-02-13 16:04:58

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Molinas Hair” ads data to help “Molinas Hair” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Molinas Hair”. In this report, we analyze in detail the best ad cases of “Molinas Hair”.

Molinas Hair Top3 Ads Case Study:

Advertisers Molinas Hair Molinas Hair Molinas Hair
Ad title Molinas Hair Timeline Photos Photos from Molinas Hair's post
Ad text Quer promoção arrasadora? Com a nossa campanha "Dias de Beleza" você vai conseguir realizar uma s... Adquira aqui seu Naara. Um complemento para a sua beleza! Soluções para pele, cabelo e ... 
Ad format Image Image Carousel
Categories Hair Removal Service Hair Removal Service Hair Removal Service
Duration 1 days 21 days 41 days
Like 24 1 23

Molinas Hair Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Molinas Hair” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Molinas Hair” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Molinas Hair” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Molinas Hair Timeline Photos Photos from Molinas Hair's post
Ad text  Quer promoção arrasadora? Com a nossa campanha "Dias de Beleza" você vai conseguir realizar uma s...  Adquira aqui seu Naara. Um complemento para a sua beleza! Soluções para pele, cabelo e ...  
Ad type  other  other  other
Ad word count 278  565  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Molinas Hair”, the text type used is other to obtain the best ad performance. “Molinas Hair” can use this copy style more. On the other hand, “Molinas Hair” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Molinas Hair” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Molinas Hair” are:MESSAGE_PAGE,MESSAGE_PAGE,NO_BUTTON.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Molinas Hair” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Molinas Hair” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Molinas Hair” top 3 ads schedules are: 1 days,21 days, and 41 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Molinas Hair”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Molinas Hair” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Molinas Hair” ad case study report

If you want to check the best ad case study of other advertisers related to “Molinas Hair”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Molinas Hair”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.