Award-winning Case Study For MMC Travel and Tours By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “MMC Travel and Tours”, or large enterprises, they have established a Facebook page for advertising and promotion. “MMC Travel and Tours” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “MMC Travel and Tours” through the method of adspy!

MMC Travel and Tours Facebook ad Introduction by ad spy method

“MMC Travel and Tours” introduction:We cater different tourist spot all over Luzon for now. We are seeking for excellence in service and will provide quality but in a low cost budget.

“MMC Travel and Tours” Facebook ads last run:2020-02-20 20:52:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “MMC Travel and Tours” ads data to help “MMC Travel and Tours” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “MMC Travel and Tours”. In this report, we analyze in detail the best ad cases of “MMC Travel and Tours”.

MMC Travel and Tours Top3 Ads Case Study:

Advertisers MMC Travel and Tours MMC Travel and Tours MMC Travel and Tours
Ad title Photos from MMC Travel and Tours's post Photos from MMC Travel and Tours's post MMC Travel and Tours
Ad text PAHIYAS FESTIVAL + BATO SPRING + KAMAY NI HESUS PA‼️ 799 ONLY MAY 15 ONLY ( WED ) 4 seats left ... CHEAPEST TOUR EVER‼️BOOK NOW‼️ CHEAPEST TOUR EVER‼️BOOK NOW‼️ Open for SOLO, TWO, or GROUPS To ... 2D1N CARAMOAN with WAKEBOARDING 2899 PROMO ONLY‼️ MAY 18-19 ( 4 seats ) 25-26 ( 5 seats left ) JU...
Ad format Carousel Carousel Image
Categories Travel Company Travel Company Travel Company
Duration 1 days 1 days 1 days
Like 364 164 54

MMC Travel and Tours Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “MMC Travel and Tours” top 3 ads are: Carousel,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“MMC Travel and Tours” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “MMC Travel and Tours” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from MMC Travel and Tours's post Photos from MMC Travel and Tours's post MMC Travel and Tours
Ad text  PAHIYAS FESTIVAL + BATO SPRING + KAMAY NI HESUS PA‼️ 799 ONLY MAY 15 ONLY ( WED ) 4 seats left ...  CHEAPEST TOUR EVER‼️BOOK NOW‼️ CHEAPEST TOUR EVER‼️BOOK NOW‼️ Open for SOLO, TWO, or GROUPS To ...  2D1N CARAMOAN with WAKEBOARDING 2899 PROMO ONLY‼️ MAY 18-19 ( 4 seats ) 25-26 ( 5 seats left ) JU...
Ad type  other  other  other
Ad word count 3740  481  4685

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “MMC Travel and Tours”, the text type used is other to obtain the best ad performance. “MMC Travel and Tours” can use this copy style more. On the other hand, “MMC Travel and Tours” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “MMC Travel and Tours” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “MMC Travel and Tours” are:MESSAGE_PAGE,MESSAGE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “MMC Travel and Tours” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “MMC Travel and Tours” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “MMC Travel and Tours” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “MMC Travel and Tours”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“MMC Travel and Tours” should put ads in the best time period, so that ads get the most value in a limited time.

Related “MMC Travel and Tours” ad case study report

If you want to check the best ad case study of other advertisers related to “MMC Travel and Tours”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “MMC Travel and Tours”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.