Award-winning Case Study For Ministerio TIC Colombia By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Ministerio TIC Colombia”, or large enterprises, they have established a Facebook page for advertising and promotion. “Ministerio TIC Colombia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Ministerio TIC Colombia” through the method of adspy!

Ministerio TIC Colombia Facebook ad Introduction by ad spy method

“Ministerio TIC Colombia” introduction:Cuenta oficial del Ministerio de Tecnologías de la Información y las Comunicaciones de Colombia. El Ministerio promueve el acceso, uso efectivo y apropiación masivos de las TIC, a través de políticas y programas.

“Ministerio TIC Colombia” Facebook ads last run:2020-02-22 07:42:22

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Ministerio TIC Colombia” ads data to help “Ministerio TIC Colombia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Ministerio TIC Colombia”. In this report, we analyze in detail the best ad cases of “Ministerio TIC Colombia”.

Ministerio TIC Colombia Top3 Ads Case Study:

Advertisers Ministerio TIC Colombia Ministerio TIC Colombia Ministerio TIC Colombia
Ad title ¡CERTIFÍCATE HOY Y PARTICIPA! ¡Ingresa, Consulta y Certifícate! Beneficios del Teletrabajo en Colombia
Ad text ¿QUIERES SER EL FELIZ GANADOR DE UNA ESPECTACULAR TABLET? Certifícate antes de este 5 de agosto ... Obtén GRATIS tu certificación en competencias digitales con los cursos Empresario Digital de MINT... ¿Cómo teletrabajar en Colombia?, ¿Hay opciones en el mercado laboral para trabajadores remotos?, ...
Ad format Video Image Video
Categories Government Organization Government Organization N/A
Duration 1 days 1 days 1 days
Like 86 370 1533

Ministerio TIC Colombia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Ministerio TIC Colombia” top 3 ads are: Video,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Ministerio TIC Colombia” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Ministerio TIC Colombia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title ¡CERTIFÍCATE HOY Y PARTICIPA! ¡Ingresa, Consulta y Certifícate! Beneficios del Teletrabajo en Colombia
Ad text  ¿QUIERES SER EL FELIZ GANADOR DE UNA ESPECTACULAR TABLET? Certifícate antes de este 5 de agosto ...  Obtén GRATIS tu certificación en competencias digitales con los cursos Empresario Digital de MINT...  ¿Cómo teletrabajar en Colombia?, ¿Hay opciones en el mercado laboral para trabajadores remotos?, ...
Ad type  other  other  other
Ad word count 388  164  276

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Ministerio TIC Colombia”, the text type used is other to obtain the best ad performance. “Ministerio TIC Colombia” can use this copy style more. On the other hand, “Ministerio TIC Colombia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Ministerio TIC Colombia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Ministerio TIC Colombia” are:SIGN_UP,SUBSCRIBE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Ministerio TIC Colombia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Ministerio TIC Colombia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Ministerio TIC Colombia” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Ministerio TIC Colombia”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Ministerio TIC Colombia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Ministerio TIC Colombia” ad case study report

If you want to check the best ad case study of other advertisers related to “Ministerio TIC Colombia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Ministerio TIC Colombia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.