Award-winning Case Study For Mindfulness Works Australia By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Mindfulness Works Australia”, or large enterprises, they have established a Facebook page for advertising and promotion. “Mindfulness Works Australia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Mindfulness Works Australia” through the method of adspy!

Mindfulness Works Australia Facebook ad Introduction by ad spy method

“Mindfulness Works Australia” introduction:Mindfulness Works is a leading provider of mindfulness and meditation training. We offer public, organisation and one-on-one mindfulness training.

“Mindfulness Works Australia” Facebook ads last run:2020-02-17 07:24:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Mindfulness Works Australia” ads data to help “Mindfulness Works Australia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Mindfulness Works Australia”. In this report, we analyze in detail the best ad cases of “Mindfulness Works Australia”.

Mindfulness Works Australia Top3 Ads Case Study:

 1st2nd3rd
Advertisers Mindfulness Works Australia Mindfulness Works Australia Mindfulness Works Australia
Ad title Limited availability BEGINNERS MINDFULNESS WORKSHOP WODONGA MINDFULNESS COURSE WODONGA
Ad text Our courses are easily accessible and made for everyone. Your mindfulness journey is just a click... DON'T MISS OUT! BEGINNERS MINDFULNESS AND MEDITATION WORKSHOP IN WODONGA SAT 11 MAY. LIMITED PL... DON'T MISS OUT! BEGINNERS MINDFULNESS AND MEDITATION WORKSHOP IN WODONGA SAT 11 MAY. LIMITED PL...
CTA type SIGN_UP LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories other Education Education
Duration 3 days 1 days 1 days
Like 80 2 2

Mindfulness Works Australia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Mindfulness Works Australia” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Mindfulness Works Australia” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Mindfulness Works Australia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Limited availability BEGINNERS MINDFULNESS WORKSHOP WODONGA MINDFULNESS COURSE WODONGA
Ad text  Our courses are easily accessible and made for everyone. Your mindfulness journey is just a click...  DON'T MISS OUT! BEGINNERS MINDFULNESS AND MEDITATION WORKSHOP IN WODONGA SAT 11 MAY. LIMITED PL...  DON'T MISS OUT! BEGINNERS MINDFULNESS AND MEDITATION WORKSHOP IN WODONGA SAT 11 MAY. LIMITED PL...
Ad type  other  other  other
Ad word count 195  698  698

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Mindfulness Works Australia”, the text type used is other to obtain the best ad performance. “Mindfulness Works Australia” can use this copy style more. On the other hand, “Mindfulness Works Australia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Mindfulness Works Australia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Mindfulness Works Australia” are:SIGN_UP,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Mindfulness Works Australia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Mindfulness Works Australia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Mindfulness Works Australia” top 3 ads schedules are: 3 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Mindfulness Works Australia”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Mindfulness Works Australia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Mindfulness Works Australia” ad case study report

If you want to check the best ad case study of other advertisers related to “Mindfulness Works Australia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Mindfulness Works Australia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.