Award-winning Case Study For Mighty Party By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Mighty Party”, or large enterprises, they have established a Facebook page for advertising and promotion. “Mighty Party” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Mighty Party” through the method of adspy!

Mighty Party Facebook ad Introduction by ad spy method

“Mighty Party” introduction:Mighty Party is a fast-battle and tactical card online RPG that successfully combines the most fun features of the true contest of heroes!

“Mighty Party” Facebook ads last run:2019-09-21 14:44:13

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Mighty Party” ads data to help “Mighty Party” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Mighty Party”. In this report, we analyze in detail the best ad cases of “Mighty Party”.

Mighty Party Top3 Ads Case Study:

 1st2nd3rd
Advertisers Mighty Party Mighty Party Mighty Party
Ad title Prove you're the best! Lead your army to victory! Prove you're the BEST!
Ad text Gather a mighty squad! Play amazing card-battle RPG! Use your strategy to win. Collect your deck and show them what you made of.
CTA type INSTALL_MOBILE_APP INSTALL_MOBILE_APP INSTALL_MOBILE_APP
Ad format Video Video Video
Categories other Games/Toys Games/Toys
Duration 1 days 25 days 1 days
Like 3 0 0

Mighty Party Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Mighty Party” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Mighty Party” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Mighty Party” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Prove you're the best! Lead your army to victory! Prove you're the BEST!
Ad text  Gather a mighty squad!  Play amazing card-battle RPG!  Use your strategy to win. Collect your deck and show them what you made of.
Ad type  other  other  other
Ad word count 22  29  75

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Mighty Party”, the text type used is other to obtain the best ad performance. “Mighty Party” can use this copy style more. On the other hand, “Mighty Party” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Mighty Party” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Mighty Party” are:INSTALL_MOBILE_APP,INSTALL_MOBILE_APP,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Mighty Party” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Mighty Party” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Mighty Party” top 3 ads schedules are: 1 days,25 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Mighty Party”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Mighty Party” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Mighty Party” ad case study report

If you want to check the best ad case study of other advertisers related to “Mighty Party”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Mighty Party”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.