Award-winning Case Study For Microsoft Cloud By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Microsoft Cloud”, or large enterprises, they have established a Facebook page for advertising and promotion. “Microsoft Cloud” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Microsoft Cloud” through the method of adspy!

Microsoft Cloud Facebook ad Introduction by ad spy method

“Microsoft Cloud” introduction:Get the latest insights into how you can benefit from new approaches to infrastructure across the datacenter and the cloud.

“Microsoft Cloud” Facebook ads last run:2020-02-17 05:08:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Microsoft Cloud” ads data to help “Microsoft Cloud” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Microsoft Cloud”. In this report, we analyze in detail the best ad cases of “Microsoft Cloud”.

Microsoft Cloud Top3 Ads Case Study:

 1st2nd3rd
Advertisers Microsoft Cloud Microsoft Cloud Microsoft Cloud
Ad title Microsoft Cloud Microsoft Cloud Microsoft Cloud
Ad text 77% of IT managers say new devices are easier to manage.* Upgrade to new, modern devices with Win... 77% of IT managers say new devices are easier to manage.* Upgrade to new, modern devices with Win... Learn how AI can boost your manufacturing business by empowering employees, optimizing operations...
CTA type SHOP_NOW SHOP_NOW N/A
Ad format Carousel Carousel Image
Categories other other other
Duration 13 days 15 days 1 days
Like 135 571 1

Microsoft Cloud Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Microsoft Cloud” top 3 ads are: Carousel,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Microsoft Cloud” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Microsoft Cloud” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Microsoft Cloud Microsoft Cloud Microsoft Cloud
Ad text  77% of IT managers say new devices are easier to manage.* Upgrade to new, modern devices with Win...  77% of IT managers say new devices are easier to manage.* Upgrade to new, modern devices with Win...  Learn how AI can boost your manufacturing business by empowering employees, optimizing operations...
Ad type  other  other  other
Ad word count 144  144  125

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Microsoft Cloud”, the text type used is other to obtain the best ad performance. “Microsoft Cloud” can use this copy style more. On the other hand, “Microsoft Cloud” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Microsoft Cloud” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Microsoft Cloud” are:SHOP_NOW,SHOP_NOW,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Microsoft Cloud” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Microsoft Cloud” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Microsoft Cloud” top 3 ads schedules are: 13 days,15 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Microsoft Cloud”‘s top 1 ad duration is 13 days. Every advertisement has a life cycle.
“Microsoft Cloud” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Microsoft Cloud” ad case study report

If you want to check the best ad case study of other advertisers related to “Microsoft Cloud”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Microsoft Cloud”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.