Award-winning Case Study For Miami Dolphins By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Miami Dolphins”, or large enterprises, they have established a Facebook page for advertising and promotion. “Miami Dolphins” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Miami Dolphins” through the method of adspy!

Miami Dolphins Facebook ad Introduction by ad spy method

“Miami Dolphins” introduction:Welcome to the official Facebook home of the Miami Dolphins. For tickets and more information, please visit Dolphins.com

“Miami Dolphins” Facebook ads last run:2020-01-24 18:55:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Miami Dolphins” ads data to help “Miami Dolphins” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Miami Dolphins”. In this report, we analyze in detail the best ad cases of “Miami Dolphins”.

Miami Dolphins Top3 Ads Case Study:

 1st2nd3rd
Advertisers Miami Dolphins Miami Dolphins Miami Dolphins
Ad title Dolphins Daily | Shula's Golden Anniversary Sign up for Junior Dolphins Summer Camp today! Hotels.com - Deals & Discounts for Hotel Reservations from Luxury Hotels to Budget Accommodations
Ad text 50 years ago today, we hired Don Shula as our head coach. This is your #DolphinsDaily. Sign up for Junior Dolphins Summer Camp and get an autographed item, a ticket to a Miami Dolphins... Living his best life ‍♂️ You could be rewarded on your next trip when you use Hotels.com!
CTA type N/A SIGN_UP LEARN_MORE
Ad format Video Image Image
Categories other other other
Duration 1 days 1 days 13 days
Like 551 35 1709

Miami Dolphins Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Miami Dolphins” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Miami Dolphins” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Miami Dolphins” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Dolphins Daily | Shula's Golden Anniversary Sign up for Junior Dolphins Summer Camp today! Hotels.com - Deals & Discounts for Hotel Reservations from Luxury Hotels to Budget Accommodations
Ad text  50 years ago today, we hired Don Shula as our head coach. This is your #DolphinsDaily.  Sign up for Junior Dolphins Summer Camp and get an autographed item, a ticket to a Miami Dolphins...  Living his best life ‍♂️ You could be rewarded on your next trip when you use Hotels.com!
Ad type  other  other  other
Ad word count 87  171  89

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Miami Dolphins”, the text type used is other to obtain the best ad performance. “Miami Dolphins” can use this copy style more. On the other hand, “Miami Dolphins” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Miami Dolphins” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Miami Dolphins” are:N/A,SIGN_UP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Miami Dolphins” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Miami Dolphins” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Miami Dolphins” top 3 ads schedules are: 1 days,1 days, and 13 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Miami Dolphins”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Miami Dolphins” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Miami Dolphins” ad case study report

If you want to check the best ad case study of other advertisers related to “Miami Dolphins”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Miami Dolphins”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.