Award-winning Case Study For MetroMart Philippines By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “MetroMart Philippines”, or large enterprises, they have established a Facebook page for advertising and promotion. “MetroMart Philippines” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “MetroMart Philippines” through the method of adspy!

MetroMart Philippines Facebook ad Introduction by ad spy method

“MetroMart Philippines” introduction:The leading online grocery & store delivery service in the Philippines. We deliver goods from your favorite local stores in 90 minutes or same-day!

“MetroMart Philippines” Facebook ads last run:2020-02-17 05:12:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “MetroMart Philippines” ads data to help “MetroMart Philippines” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “MetroMart Philippines”. In this report, we analyze in detail the best ad cases of “MetroMart Philippines”.

MetroMart Philippines Top3 Ads Case Study:

Advertisers MetroMart Philippines MetroMart Philippines MetroMart Philippines
Ad title MetroMart Philippines Limited offer: Get 50% off at Crying Tiger (Thai) BOOK 50% OFF - Nanbantei of Tokyo
Ad text Robinsons Supermarket is now on MetroMart Philippines! Shop online from Robinsons Supermarket a... Get 50% off at Crying Tiger when you reserve a table via the MetroMart app! ✔️All-day discounts. ... GET 50% OFF at Nanbantei Of Tokyo when you dine in. Book a table via the MetroMart app to avail y...
Ad format Image Image Image
Categories other Shopping & Retail Shopping & Retail
Duration 1 days 115 days 38 days
Like 26726 2 9

MetroMart Philippines Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “MetroMart Philippines” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“MetroMart Philippines” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “MetroMart Philippines” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title MetroMart Philippines Limited offer: Get 50% off at Crying Tiger (Thai) BOOK 50% OFF - Nanbantei of Tokyo
Ad text  Robinsons Supermarket is now on MetroMart Philippines! Shop online from Robinsons Supermarket a...  Get 50% off at Crying Tiger when you reserve a table via the MetroMart app! ✔️All-day discounts. ...  GET 50% OFF at Nanbantei Of Tokyo when you dine in. Book a table via the MetroMart app to avail y...
Ad type  other  other  other
Ad word count 186  409  518

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “MetroMart Philippines”, the text type used is other to obtain the best ad performance. “MetroMart Philippines” can use this copy style more. On the other hand, “MetroMart Philippines” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “MetroMart Philippines” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “MetroMart Philippines” are:N/A,BOOK_TRAVEL,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “MetroMart Philippines” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “MetroMart Philippines” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “MetroMart Philippines” top 3 ads schedules are: 1 days,115 days, and 38 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “MetroMart Philippines”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“MetroMart Philippines” should put ads in the best time period, so that ads get the most value in a limited time.

Related “MetroMart Philippines” ad case study report

If you want to check the best ad case study of other advertisers related to “MetroMart Philippines”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “MetroMart Philippines”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.