Award-winning Case Study For MetLife Türkiye By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “MetLife Türkiye”, or large enterprises, they have established a Facebook page for advertising and promotion. “MetLife Türkiye” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “MetLife Türkiye” through the method of adspy!

MetLife Türkiye Facebook ad Introduction by ad spy method

“MetLife Türkiye” introduction:MetLife şirketleri tüm dünyada Bireysel Emeklilik, Hayat ve Ferdi Kaza Sigorta ürünleri sunmaktadır. © Copyright MetLife 2014 © Peanuts worldwide

“MetLife Türkiye” Facebook ads last run:2020-02-17 09:40:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “MetLife Türkiye” ads data to help “MetLife Türkiye” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “MetLife Türkiye”. In this report, we analyze in detail the best ad cases of “MetLife Türkiye”.

MetLife Türkiye Top3 Ads Case Study:

 1st2nd3rd
Advertisers MetLife Türkiye MetLife Türkiye MetLife Türkiye
Ad title MetLife Türkiye Koruyucu Meleğim Eğitim Sigortası Başvurusu MetLife Türkiye
Ad text MetLife ile BES’e katılanlar yeni yıla iPhone 11’le başlıyor. https://www.metlife.com.tr/destek-m...  Koruyucu Meleğim Eğitim Sigortası ile çocuğunuzun eğitimi güvence altında! Siz çocuğunuzun gelece...
CTA type N/A LEARN_MORE N/A
Ad format Image Image Image
Categories other Insurance Company Insurance Company
Duration 47 days 6 days 6 days
Like 704 0 14

MetLife Türkiye Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “MetLife Türkiye” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“MetLife Türkiye” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “MetLife Türkiye” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title MetLife Türkiye Koruyucu Meleğim Eğitim Sigortası Başvurusu MetLife Türkiye
Ad text  MetLife ile BES’e katılanlar yeni yıla iPhone 11’le başlıyor. https://www.metlife.com.tr/destek-m...    Koruyucu Meleğim Eğitim Sigortası ile çocuğunuzun eğitimi güvence altında! Siz çocuğunuzun gelece...
Ad type  other  other  other
Ad word count 147  0  318

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “MetLife Türkiye”, the text type used is other to obtain the best ad performance. “MetLife Türkiye” can use this copy style more. On the other hand, “MetLife Türkiye” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “MetLife Türkiye” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “MetLife Türkiye” are:N/A,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “MetLife Türkiye” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “MetLife Türkiye” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “MetLife Türkiye” top 3 ads schedules are: 47 days,6 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “MetLife Türkiye”‘s top 1 ad duration is 47 days. Every advertisement has a life cycle.
“MetLife Türkiye” should put ads in the best time period, so that ads get the most value in a limited time.

Related “MetLife Türkiye” ad case study report

If you want to check the best ad case study of other advertisers related to “MetLife Türkiye”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “MetLife Türkiye”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.