Award-winning Case Study For Mercedes-Benz Italia By Adspy - BigSpy
Facebook is the world's largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it's individual users, small and medium enterprises like "Mercedes-Benz Italia", or large enterprises, they have established a Facebook page for advertising and promotion. "Mercedes-Benz Italia" chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on "Mercedes-Benz Italia" through the method of adspy!You can check for more information on our website youtube ad library.
Mercedes-Benz Italia Facebook ad Introduction by ad spy method
"Mercedes-Benz Italia" introduction:Benvenuti sulla Pagina ufficiale di Mercedes-Benz Italia. Siamo anche su Twitter @MercedesBenz_IT e Instagram @mercedesbenzitalia. Seguiteci!
"Mercedes-Benz Italia" Facebook ads last run:2020-02-17 05:56:37
BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.You can check for more information on youtube ads spy tool.
BigSpy tracks and analyzes "Mercedes-Benz Italia" ads data to help "Mercedes-Benz Italia" find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. Get more advertising tips: "facebook competitor analysis tools" "turbo ad finder".
Now BigSpy generates an ad report for "Mercedes-Benz Italia". In this report, we analyze in detail the best ad cases of "Mercedes-Benz Italia".
Mercedes-Benz Italia Top3 Ads Case Study:
1st | 2nd | 3rd | |
Advertisers | Mercedes-Benz Italia | Mercedes-Benz Italia | Mercedes-Benz Italia |
Ad title | Mercedes-Benz Italia | Segui la scia del divertimento - 4MATIC TOUR | Classe A 180 d. |
Ad text | È più che autonomia, più che tecnologia, più che design. È più di un’elettrica, è una Mercedes. N... | Segui la scia del divertimento e vieni a scoprire la trazione integrale 4MATIC. Ti aspettiamo nel... | Classe A 180 d. Con leasing ad anticipo ZERO e 4.000 € di ecoincentivo se permuti la tua auto, an... |
CTA type | LEARN_MORE | N/A | GET_QUOTE |
Ad format | Carousel | Video | Video |
Categories | other | other | other |
Duration | 16 days | 1 days | 1 days |
Like | 3047 | 604 | 132 |
Mercedes-Benz Italia Facebook ad case study and analytics
1.Ad format case study:
The ad formats used by "Mercedes-Benz Italia" top 3 ads are: Carousel,Video, and Video.
Ad format analytics and optimization suggestions:
The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.
"Mercedes-Benz Italia" likes to use Carousel ads as material. In fact, Facebook's creatives determine the user's first sense. "Mercedes-Benz Italia" perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry's latest ads and competitors' ads. BigSpy provides the material download function to help you solve your creative troubles.
2. Ad copy case study:
1st | 2nd | 3rd | |
Ad title | Mercedes-Benz Italia | Segui la scia del divertimento - 4MATIC TOUR | Classe A 180 d. |
Ad text | È più che autonomia, più che tecnologia, più che design. È più di un’elettrica, è una Mercedes. N... | Segui la scia del divertimento e vieni a scoprire la trazione integrale 4MATIC. Ti aspettiamo nel... | Classe A 180 d. Con leasing ad anticipo ZERO e 4.000 € di ecoincentivo se permuti la tua auto, an... |
Ad type | other | other | other |
Ad word count | 122 | 268 | 141 |
The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of "Mercedes-Benz Italia", the text type used is other to obtain the best ad performance. "Mercedes-Benz Italia" can use this copy style more. On the other hand, "Mercedes-Benz Italia" mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.
Ad copy analytics and optimization suggestions:
Different copywriting effects are different. The core of designing copywriting is to capture the user's psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, "Mercedes-Benz Italia" can learn competitors how to write a good ad copy. If you are interested in cross-border e-commerce or advertising optimization, you can also check alishark.
3. Type of CTA case study:
The types of CTA used by "Mercedes-Benz Italia" are:LEARN_MORE,N/A,GET_QUOTE.
Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help "Mercedes-Benz Italia" gets a higher conversion.
CTA analytics and optimization recommendations:
Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the "Mercedes-Benz Italia" test. If you are interested in cross-border e-commerce or advertising optimization, you can also check Aliexpress product finder.
4. Ad schedule case study:
When doing Facebook ad marketing, "Mercedes-Benz Italia" top 3 ads schedules are: 16 days,1 days, and 1 days.
Ad scheduling analytics and optimization suggestions:
Your ads are not valuable 24 hours a day, 7 days a week.
Check your Facebook ad report, you will find that the "Mercedes-Benz Italia"'s top 1 ad duration is 16 days. Every advertisement has a life cycle.
"Mercedes-Benz Italia" should put ads in the best time period, so that ads get the most value in a limited time. I think you might also be interested in these contents “ebay dropshipping“ ”Ecomhunte“.
Related "Mercedes-Benz Italia" ad case study report
If you want to check the best ad case study of other advertisers related to "Mercedes-Benz Italia", you can click the name below to view the related report.
Finally, the above is the ad spy and case study for "Mercedes-Benz Italia". The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.