Award-winning Case Study For Mercado Bitcoin By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Mercado Bitcoin”, or large enterprises, they have established a Facebook page for advertising and promotion. “Mercado Bitcoin” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Mercado Bitcoin” through the method of adspy!

Mercado Bitcoin Facebook ad Introduction by ad spy method

“Mercado Bitcoin” introduction:Participe da tecnologia mais inovadora do mundo

“Mercado Bitcoin” Facebook ads last run:2020-02-17 08:40:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Mercado Bitcoin” ads data to help “Mercado Bitcoin” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Mercado Bitcoin”. In this report, we analyze in detail the best ad cases of “Mercado Bitcoin”.

Mercado Bitcoin Top3 Ads Case Study:

Advertisers Mercado Bitcoin Mercado Bitcoin Mercado Bitcoin
Ad title Token de Precatório pode pagar até 16% ao ano Compre ou venda tokens de precatório a hora que quiser Abra sua conta aqui no Mercado Bitcoin!
Ad text Quer diversificar a sua carteira? Negocie Tokens de Precatórios com alto retorno e segurança. Agora, você pode vender tokens de precatórios antes do prazo de pagamento. Faça seu pré-cadastro e aproveite a plataforma da maior corretora de moedas digitais da América L...
Ad format Image Image Image
Categories other other Business Center
Duration 1 days 1 days 1 days
Like 48 3 276

Mercado Bitcoin Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Mercado Bitcoin” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Mercado Bitcoin” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Mercado Bitcoin” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Token de Precatório pode pagar até 16% ao ano Compre ou venda tokens de precatório a hora que quiser Abra sua conta aqui no Mercado Bitcoin!
Ad text  Quer diversificar a sua carteira? Negocie Tokens de Precatórios com alto retorno e segurança.  Agora, você pode vender tokens de precatórios antes do prazo de pagamento.  Faça seu pré-cadastro e aproveite a plataforma da maior corretora de moedas digitais da América L...
Ad type  other  other  other
Ad word count 93  74  131

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Mercado Bitcoin”, the text type used is other to obtain the best ad performance. “Mercado Bitcoin” can use this copy style more. On the other hand, “Mercado Bitcoin” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Mercado Bitcoin” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Mercado Bitcoin” are:LEARN_MORE,LEARN_MORE,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Mercado Bitcoin” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Mercado Bitcoin” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Mercado Bitcoin” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Mercado Bitcoin”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Mercado Bitcoin” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Mercado Bitcoin” ad case study report

If you want to check the best ad case study of other advertisers related to “Mercado Bitcoin”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Mercado Bitcoin”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.