Award-winning Case Study For Melitta Deutschland By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Melitta Deutschland”, or large enterprises, they have established a Facebook page for advertising and promotion. “Melitta Deutschland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Melitta Deutschland” through the method of adspy!

Melitta Deutschland Facebook ad Introduction by ad spy method

“Melitta Deutschland” introduction:Unsere Homepage https://www.melitta.de, Impressum: http://bit.ly/Melitta_Impressum, Datenschutzerklärung: https://www.melitta.de/datenschutz-social-media

“Melitta Deutschland” Facebook ads last run:2020-02-17 08:04:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Melitta Deutschland” ads data to help “Melitta Deutschland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Melitta Deutschland”. In this report, we analyze in detail the best ad cases of “Melitta Deutschland”.

Melitta Deutschland Top3 Ads Case Study:

 1st2nd3rd
Advertisers Melitta Deutschland Melitta Deutschland Melitta Deutschland
Ad title Melitta Deutschland Melitta Deutschland Melitta® Gewinnspiel
Ad text Wann hast du dir das letzte Mal Zeit nur für dich genommen? Es gibt immer einen Grund für richtig... Zu früh geweckt worden? Nicht schlimm! Es gibt immer einen Grund für richtig guten Kaffee. Bereit für die Ostereier-Suche? In unserem Online Shop kannst du schon mal üben finde alle bunte...
CTA type N/A N/A LEARN_MORE
Ad format Video Video Image
Categories other other Food & Beverage Company
Duration 1 days 1 days 6 days
Like 110 46 145

Melitta Deutschland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Melitta Deutschland” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Melitta Deutschland” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Melitta Deutschland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Melitta Deutschland Melitta Deutschland Melitta® Gewinnspiel
Ad text  Wann hast du dir das letzte Mal Zeit nur für dich genommen? Es gibt immer einen Grund für richtig...  Zu früh geweckt worden? Nicht schlimm! Es gibt immer einen Grund für richtig guten Kaffee.  Bereit für die Ostereier-Suche? In unserem Online Shop kannst du schon mal üben finde alle bunte...
Ad type  other  other  other
Ad word count 111  92  165

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Melitta Deutschland”, the text type used is other to obtain the best ad performance. “Melitta Deutschland” can use this copy style more. On the other hand, “Melitta Deutschland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Melitta Deutschland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Melitta Deutschland” are:N/A,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Melitta Deutschland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Melitta Deutschland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Melitta Deutschland” top 3 ads schedules are: 1 days,1 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Melitta Deutschland”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Melitta Deutschland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Melitta Deutschland” ad case study report

If you want to check the best ad case study of other advertisers related to “Melitta Deutschland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Melitta Deutschland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.