Award-winning Case Study For Medtronic Diabetes - Aus By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Medtronic Diabetes - Aus”, or large enterprises, they have established a Facebook page for advertising and promotion. “Medtronic Diabetes - Aus” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Medtronic Diabetes - Aus” through the method of adspy!

Medtronic Diabetes - Aus Facebook ad Introduction by ad spy method

“Medtronic Diabetes - Aus” introduction:For 30 years, Medtronic has led the technology revolution in diabetes care. We pioneered insulin pump therapy and continuous glucose monitoring.

“Medtronic Diabetes - Aus” Facebook ads last run:2020-02-17 09:36:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Medtronic Diabetes - Aus” ads data to help “Medtronic Diabetes - Aus” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Medtronic Diabetes - Aus”. In this report, we analyze in detail the best ad cases of “Medtronic Diabetes - Aus”.

Medtronic Diabetes - Aus Top3 Ads Case Study:

 1st2nd3rd
Advertisers Medtronic Diabetes - Aus Medtronic Diabetes - Aus Medtronic Diabetes - Aus
Ad title Insulin Pump Therapy Reduce Daily Injections Experience Less Needles
Ad text Not only can a MiniMed Insulin Pump help to reduce your injections by 90%* it takes away the need... With a MiniMed Insulin Pump you could reduce your daily injections by 90%*. I’ve never felt better! Would you like to reduce your insulin injections by 90%*?
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories Medical Company Medical Company Medical Company
Duration 121 days 121 days 121 days
Like 1 0 4

Medtronic Diabetes - Aus Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Medtronic Diabetes - Aus” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Medtronic Diabetes - Aus” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Medtronic Diabetes - Aus” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Insulin Pump Therapy Reduce Daily Injections Experience Less Needles
Ad text  Not only can a MiniMed Insulin Pump help to reduce your injections by 90%* it takes away the need...  With a MiniMed Insulin Pump you could reduce your daily injections by 90%*. I’ve never felt better!  Would you like to reduce your insulin injections by 90%*?
Ad type  other  other  other
Ad word count 290  99  57

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Medtronic Diabetes - Aus”, the text type used is other to obtain the best ad performance. “Medtronic Diabetes - Aus” can use this copy style more. On the other hand, “Medtronic Diabetes - Aus” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Medtronic Diabetes - Aus” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Medtronic Diabetes - Aus” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Medtronic Diabetes - Aus” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Medtronic Diabetes - Aus” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Medtronic Diabetes - Aus” top 3 ads schedules are: 121 days,121 days, and 121 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Medtronic Diabetes - Aus”‘s top 1 ad duration is 121 days. Every advertisement has a life cycle.
“Medtronic Diabetes - Aus” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Medtronic Diabetes - Aus” ad case study report

If you want to check the best ad case study of other advertisers related to “Medtronic Diabetes - Aus”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Medtronic Diabetes - Aus”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.