Award-winning Case Study For MARCO BONI By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “MARCO BONI”, or large enterprises, they have established a Facebook page for advertising and promotion. “MARCO BONI” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “MARCO BONI” through the method of adspy!

MARCO BONI Facebook ad Introduction by ad spy method

“MARCO BONI” introduction:Os profissionais do setor - cabeleireiros, manicures, maquiadores e esteticistas - e o público em geral encontram na Marco Boni uma ampla gama de produtos para atender às mais variadas necessidades com excelência e tecnologia de ponta.

“MARCO BONI” Facebook ads last run:2020-02-21 15:06:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “MARCO BONI” ads data to help “MARCO BONI” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “MARCO BONI”. In this report, we analyze in detail the best ad cases of “MARCO BONI”.

MARCO BONI Top3 Ads Case Study:

Ad text Mais grossa, mais fina, bem marcada, reta, curvada. Alguns formatos de sobrancelha são tão marcan... Já ultrapassamos a marca de 70 mil fãs que reconhecem na Marco Boni tradição, inovação e qualidad... Curta nossa página e fique por dentro de todas as novidades da Marco Boni.
Ad format Video Image Image
Categories Product/Service Product/Service Product/Service
Duration 1 days 1 days 1 days
Like 0 13 423

MARCO BONI Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “MARCO BONI” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“MARCO BONI” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “MARCO BONI” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad text  Mais grossa, mais fina, bem marcada, reta, curvada. Alguns formatos de sobrancelha são tão marcan...  Já ultrapassamos a marca de 70 mil fãs que reconhecem na Marco Boni tradição, inovação e qualidad...  Curta nossa página e fique por dentro de todas as novidades da Marco Boni.
Ad type  other  other  other
Ad word count 437  476  74

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “MARCO BONI”, the text type used is other to obtain the best ad performance. “MARCO BONI” can use this copy style more. On the other hand, “MARCO BONI” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “MARCO BONI” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “MARCO BONI” are:N/A,N/A,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “MARCO BONI” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “MARCO BONI” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “MARCO BONI” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “MARCO BONI”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“MARCO BONI” should put ads in the best time period, so that ads get the most value in a limited time.

Related “MARCO BONI” ad case study report

If you want to check the best ad case study of other advertisers related to “MARCO BONI”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “MARCO BONI”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.