Award-winning Case Study For MANGA TOKYO By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “MANGA TOKYO”, or large enterprises, they have established a Facebook page for advertising and promotion. “MANGA TOKYO” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “MANGA TOKYO” through the method of adspy!

MANGA TOKYO Facebook ad Introduction by ad spy method

“MANGA TOKYO” introduction:With a focus on Japanese anime and manga, MANGA.TOKYO provides trustworthy news, reviews, interviews and detailed event coverage. Based in Osaka, Japan, we want to spread everything about Japanese 'otaku' culture to the world!

“MANGA TOKYO” Facebook ads last run:2020-02-17 04:20:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “MANGA TOKYO” ads data to help “MANGA TOKYO” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “MANGA TOKYO”. In this report, we analyze in detail the best ad cases of “MANGA TOKYO”.

MANGA TOKYO Top3 Ads Case Study:

 1st2nd3rd
Advertisers MANGA TOKYO MANGA TOKYO MANGA TOKYO
Ad title Otsukai - Easy Proxy-Buying from Japan Otsukai | Request Anime and Manga Merchandise Otsukai | Request Anime and Manga Merchandise
Ad text You don't need to slay monsters to get the best Japanese goodies Otsukai - anime and manga items from Japan, delivered straight to your door. ^^ Otsukai - anime and manga items from Japan, delivered straight to your door. ^^
CTA type SIGN_UP LEARN_MORE LEARN_MORE
Ad format Video Video Video
Categories other other other
Duration 1 days 1 days 8 days
Like 28 402 3951

MANGA TOKYO Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “MANGA TOKYO” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“MANGA TOKYO” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “MANGA TOKYO” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Otsukai - Easy Proxy-Buying from Japan Otsukai | Request Anime and Manga Merchandise Otsukai | Request Anime and Manga Merchandise
Ad text  You don't need to slay monsters to get the best Japanese goodies  Otsukai - anime and manga items from Japan, delivered straight to your door. ^^  Otsukai - anime and manga items from Japan, delivered straight to your door. ^^
Ad type  other  other  other
Ad word count 64  80  80

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “MANGA TOKYO”, the text type used is other to obtain the best ad performance. “MANGA TOKYO” can use this copy style more. On the other hand, “MANGA TOKYO” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “MANGA TOKYO” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “MANGA TOKYO” are:SIGN_UP,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “MANGA TOKYO” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “MANGA TOKYO” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “MANGA TOKYO” top 3 ads schedules are: 1 days,1 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “MANGA TOKYO”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“MANGA TOKYO” should put ads in the best time period, so that ads get the most value in a limited time.

Related “MANGA TOKYO” ad case study report

If you want to check the best ad case study of other advertisers related to “MANGA TOKYO”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “MANGA TOKYO”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.