Award-winning Case Study For Makeup Junkie By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Makeup Junkie”, or large enterprises, they have established a Facebook page for advertising and promotion. “Makeup Junkie” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Makeup Junkie” through the method of adspy!

Makeup Junkie Facebook ad Introduction by ad spy method

“Makeup Junkie” introduction:Makeup isn't a hobby, it's a lifestyle and we're here to satisfy your insatiable addiction.

“Makeup Junkie” Facebook ads last run:2020-02-17 08:12:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Makeup Junkie” ads data to help “Makeup Junkie” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Makeup Junkie”. In this report, we analyze in detail the best ad cases of “Makeup Junkie”.

Makeup Junkie Top3 Ads Case Study:

 1st2nd3rd
Advertisers Makeup Junkie Makeup Junkie Makeup Junkie
Ad title This Artist Creates Eye-Opening Comics About What It's Like Being Trans 27 Of The Most Epic Same-Sex Female Power Couples These Adorable Makeup Products Will Make You Insanely Nostalgic
Ad text Capturing everyday struggles is what artist Sophia Labelle does with her Assigned Male comic stri... You don't get the dubbed the "First Ladies of Lesbianism" for nothing. Lime Crime just dropped Polly Pocket inspired eyeshadow palette's and they're everything we've ev...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories Beauty Supplier Beauty Supplier Beauty Supplier
Duration 289 days 210 days 33 days
Like 222 4 74

Makeup Junkie Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Makeup Junkie” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Makeup Junkie” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Makeup Junkie” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title This Artist Creates Eye-Opening Comics About What It's Like Being Trans 27 Of The Most Epic Same-Sex Female Power Couples These Adorable Makeup Products Will Make You Insanely Nostalgic
Ad text  Capturing everyday struggles is what artist Sophia Labelle does with her Assigned Male comic stri...  You don't get the dubbed the "First Ladies of Lesbianism" for nothing.  Lime Crime just dropped Polly Pocket inspired eyeshadow palette's and they're everything we've ev...
Ad type  other  other  other
Ad word count 165  70  106

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Makeup Junkie”, the text type used is other to obtain the best ad performance. “Makeup Junkie” can use this copy style more. On the other hand, “Makeup Junkie” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Makeup Junkie” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Makeup Junkie” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Makeup Junkie” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Makeup Junkie” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Makeup Junkie” top 3 ads schedules are: 289 days,210 days, and 33 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Makeup Junkie”‘s top 1 ad duration is 289 days. Every advertisement has a life cycle.
“Makeup Junkie” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Makeup Junkie” ad case study report

If you want to check the best ad case study of other advertisers related to “Makeup Junkie”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Makeup Junkie”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.