Award-winning Case Study For Magic: Puzzle Quest By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Magic: Puzzle Quest”, or large enterprises, they have established a Facebook page for advertising and promotion. “Magic: Puzzle Quest” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Magic: Puzzle Quest” through the method of adspy!

Magic: Puzzle Quest Facebook ad Introduction by ad spy method

“Magic: Puzzle Quest” introduction:Magic: The Gathering - Puzzle Quest available to download for free on the App Store and Google Play. Download Now:

“Magic: Puzzle Quest” Facebook ads last run:2020-02-23 07:00:46

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Magic: Puzzle Quest” ads data to help “Magic: Puzzle Quest” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Magic: Puzzle Quest”. In this report, we analyze in detail the best ad cases of “Magic: Puzzle Quest”.

Magic: Puzzle Quest Top3 Ads Case Study:

Advertisers Magic: Puzzle Quest Magic: Puzzle Quest Magic: Puzzle Quest
Ad title Recruit, Collect, Upgrade, and Battle Choose a Side The Ultimate Match-3 RPG
Ad text The battle is getting fiercer. Recruit your Planeswalkers now and join the fight! Ready your DECKS! It's time for war. Build your deck, battle your enemies, STAND WITH YOUR GUILD.
Ad format Image Video Video
Categories other App Page App Page
Duration 1 days 16 days 28 days
Like 75 0 0

Magic: Puzzle Quest Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Magic: Puzzle Quest” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Magic: Puzzle Quest” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Magic: Puzzle Quest” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Recruit, Collect, Upgrade, and Battle Choose a Side The Ultimate Match-3 RPG
Ad text  The battle is getting fiercer. Recruit your Planeswalkers now and join the fight!  Ready your DECKS! It's time for war.  Build your deck, battle your enemies, STAND WITH YOUR GUILD.
Ad type  other  other  other
Ad word count 81  36  60

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Magic: Puzzle Quest”, the text type used is other to obtain the best ad performance. “Magic: Puzzle Quest” can use this copy style more. On the other hand, “Magic: Puzzle Quest” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Magic: Puzzle Quest” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Magic: Puzzle Quest” are:DOWNLOAD,DOWNLOAD,DOWNLOAD.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help “Magic: Puzzle Quest” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Magic: Puzzle Quest” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Magic: Puzzle Quest” top 3 ads schedules are: 1 days,16 days, and 28 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Magic: Puzzle Quest”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Magic: Puzzle Quest” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Magic: Puzzle Quest” ad case study report

If you want to check the best ad case study of other advertisers related to “Magic: Puzzle Quest”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Magic: Puzzle Quest”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.