Award-winning Case Study For Luxury Card By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Luxury Card”, or large enterprises, they have established a Facebook page for advertising and promotion. “Luxury Card” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Luxury Card” through the method of adspy!

Luxury Card Facebook ad Introduction by ad spy method

“Luxury Card” introduction:米国発の金属製クレジットカード Luxury CardのJapan Official Facebook Accountです。Mastercard最上位の"World Elite Mastercard"を付帯した日本で唯一のクレジットカードです。

“Luxury Card” Facebook ads last run:2020-02-17 09:04:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Luxury Card” ads data to help “Luxury Card” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Luxury Card”. In this report, we analyze in detail the best ad cases of “Luxury Card”.

Luxury Card Top3 Ads Case Study:

 1st2nd3rd
Advertisers Luxury Card Luxury Card Luxury Card
Ad title 『LUXURYCARD』 『LUXURYCARD』 『LUXURYCARD』
Ad text 法人代表者・個人事業主の方へ 年会費も経費として支払い可能 法人代表者・個人事業主の方へ 年会費も経費として支払い可能。 24時間365日対応のコンシェルジュサービスで業務効率化。 ビジネスシーンを加速させる金属製カード。 世界中、多くの場所で使え... ブラックを愉しむ。金属とカーボン素材のブラックカードなら、ワンランク上の装いを演出できます。 日本初、MasterCard®最上位 差し出すたび、輝きを放つ存在感
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Carousel Image
Categories other other Financial Service
Duration 78 days 1 days 7 days
Like 2650 92 0

Luxury Card Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Luxury Card” top 3 ads are: Image,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Luxury Card” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Luxury Card” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 『LUXURYCARD』 『LUXURYCARD』 『LUXURYCARD』
Ad text  法人代表者・個人事業主の方へ 年会費も経費として支払い可能  法人代表者・個人事業主の方へ 年会費も経費として支払い可能。 24時間365日対応のコンシェルジュサービスで業務効率化。 ビジネスシーンを加速させる金属製カード。 世界中、多くの場所で使え...  ブラックを愉しむ。金属とカーボン素材のブラックカードなら、ワンランク上の装いを演出できます。 日本初、MasterCard®最上位 差し出すたび、輝きを放つ存在感
Ad type  other  other  other
Ad word count 29  122  81

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Luxury Card”, the text type used is other to obtain the best ad performance. “Luxury Card” can use this copy style more. On the other hand, “Luxury Card” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Luxury Card” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Luxury Card” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Luxury Card” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Luxury Card” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Luxury Card” top 3 ads schedules are: 78 days,1 days, and 7 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Luxury Card”‘s top 1 ad duration is 78 days. Every advertisement has a life cycle.
“Luxury Card” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Luxury Card” ad case study report

If you want to check the best ad case study of other advertisers related to “Luxury Card”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Luxury Card”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.