Award-winning Case Study For LuLu Hypermarket By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “LuLu Hypermarket”, or large enterprises, they have established a Facebook page for advertising and promotion. “LuLu Hypermarket” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “LuLu Hypermarket” through the method of adspy!

LuLu Hypermarket Facebook ad Introduction by ad spy method

“LuLu Hypermarket” introduction:LuLu Hypermarket symbolizes quality retailing. With 156 stores, it is the most sought-after store of the discerning shoppers across the Gulf region.

“LuLu Hypermarket” Facebook ads last run:2020-02-17 08:32:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “LuLu Hypermarket” ads data to help “LuLu Hypermarket” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “LuLu Hypermarket”. In this report, we analyze in detail the best ad cases of “LuLu Hypermarket”.

LuLu Hypermarket Top3 Ads Case Study:

Advertisers LuLu Hypermarket LuLu Hypermarket LuLu Hypermarket
Ad title لولو عالم المأكولات - مهرجان الباربيكيو LuLu Express at Al Barsha South Now Open! فرع لولو اكسبرس الجديد في جنوب البرشاء مفتوح الآن
Ad text شاهدوا أبرز ما جاء خلال مهرجان الباربيكيو الذي اُقيم في فروع #لولو_الإمارات حيث بذل المتسابقون أق... Everything fast, everything fresh from #LuLuUAE Express! Your favourite store is now open at Al ... احصلوا على منتجاتكم المُفضّلة والطازجة من فرع لولو اكسبرس الجديد في جنوب البرشاء، مقابل مدرسة نور...
Ad format Video Video Video
Categories other other other
Duration 1 days 1 days 3 days
Like 114 547 221

LuLu Hypermarket Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “LuLu Hypermarket” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“LuLu Hypermarket” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “LuLu Hypermarket” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title لولو عالم المأكولات - مهرجان الباربيكيو LuLu Express at Al Barsha South Now Open! فرع لولو اكسبرس الجديد في جنوب البرشاء مفتوح الآن
Ad text  شاهدوا أبرز ما جاء خلال مهرجان الباربيكيو الذي اُقيم في فروع #لولو_الإمارات حيث بذل المتسابقون أق...  Everything fast, everything fresh from #LuLuUAE Express! Your favourite store is now open at Al ...  احصلوا على منتجاتكم المُفضّلة والطازجة من فرع لولو اكسبرس الجديد في جنوب البرشاء، مقابل مدرسة نور...
Ad type  other  other  other
Ad word count 249  304  267

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “LuLu Hypermarket”, the text type used is other to obtain the best ad performance. “LuLu Hypermarket” can use this copy style more. On the other hand, “LuLu Hypermarket” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “LuLu Hypermarket” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “LuLu Hypermarket” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “LuLu Hypermarket” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “LuLu Hypermarket” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “LuLu Hypermarket” top 3 ads schedules are: 1 days,1 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “LuLu Hypermarket”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“LuLu Hypermarket” should put ads in the best time period, so that ads get the most value in a limited time.

Related “LuLu Hypermarket” ad case study report

If you want to check the best ad case study of other advertisers related to “LuLu Hypermarket”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “LuLu Hypermarket”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.