Award-winning Case Study For Lucky Feather By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lucky Feather”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lucky Feather” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lucky Feather” through the method of adspy!

Lucky Feather Facebook ad Introduction by ad spy method

“Lucky Feather” introduction:We make delightfully FUN Gifts & Jewelry! It's our mantra to put good energy into the world with inspirational gifts that are on trend! #luckyfeatherfun

“Lucky Feather” Facebook ads last run:2020-02-17 09:32:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lucky Feather” ads data to help “Lucky Feather” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lucky Feather”. In this report, we analyze in detail the best ad cases of “Lucky Feather”.

Lucky Feather Top3 Ads Case Study:

Advertisers Lucky Feather Lucky Feather Lucky Feather
Ad title Lucky Feather Lucky Feather Taurus Zodiac Sign Constellation Pendant Necklace for Wo Lucky Feather
Ad text It’s time to celebrate the fabulous 40 years of your life with the Birthday Milestone Bracelet at... People are going crazy for this Taurus Necklace. Shop today! It’s time to celebrate a Vibrant 30 years of your life with the Birthday Milestone Bracelet at L...
Ad format Carousel Image Carousel
Categories Jewelry/Watches Jewelry/Watches Jewelry/Watches
Duration 16 days 1 days 1 days
Like 1 0 0

Lucky Feather Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lucky Feather” top 3 ads are: Carousel,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lucky Feather” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lucky Feather” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Lucky Feather Lucky Feather Taurus Zodiac Sign Constellation Pendant Necklace for Wo Lucky Feather
Ad text  It’s time to celebrate the fabulous 40 years of your life with the Birthday Milestone Bracelet at...  People are going crazy for this Taurus Necklace. Shop today!  It’s time to celebrate a Vibrant 30 years of your life with the Birthday Milestone Bracelet at L...
Ad type  other  other  other
Ad word count 272  60  270

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lucky Feather”, the text type used is other to obtain the best ad performance. “Lucky Feather” can use this copy style more. On the other hand, “Lucky Feather” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lucky Feather” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Lucky Feather” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Lucky Feather” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lucky Feather” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lucky Feather” top 3 ads schedules are: 16 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lucky Feather”‘s top 1 ad duration is 16 days. Every advertisement has a life cycle.
“Lucky Feather” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lucky Feather” ad case study report

If you want to check the best ad case study of other advertisers related to “Lucky Feather”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lucky Feather”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.