Award-winning Case Study For Lowe Alpine By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lowe Alpine”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lowe Alpine” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lowe Alpine” through the method of adspy!

Lowe Alpine Facebook ad Introduction by ad spy method

“Lowe Alpine” introduction:We build packs that last a lifetime. They become part of every journey you take and every adventure you experience on the way. #FORMOMENTSLIKETHIS

“Lowe Alpine” Facebook ads last run:2020-02-17 07:20:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lowe Alpine” ads data to help “Lowe Alpine” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lowe Alpine”. In this report, we analyze in detail the best ad cases of “Lowe Alpine”.

Lowe Alpine Top3 Ads Case Study:

 1st2nd3rd
Advertisers Lowe Alpine Lowe Alpine Lowe Alpine
Ad title THE ALTUS THE MANASLU THE MANASLU
Ad text World-class carry systems for life on the move. #MOVEYOURWORLD From wilderness trekking to adventure travel, the Manaslu is here to #MOVEYOURWORLD From wilderness trekking to adventure travel, the Manaslu is here to #MOVEYOURWORLD
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Video Video Video
Categories Product/Service Product/Service Product/Service
Duration 28 days 35 days 35 days
Like 2 1 0

Lowe Alpine Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lowe Alpine” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lowe Alpine” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lowe Alpine” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title THE ALTUS THE MANASLU THE MANASLU
Ad text  World-class carry systems for life on the move. #MOVEYOURWORLD  From wilderness trekking to adventure travel, the Manaslu is here to #MOVEYOURWORLD  From wilderness trekking to adventure travel, the Manaslu is here to #MOVEYOURWORLD
Ad type  other  other  other
Ad word count 62  83  83

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lowe Alpine”, the text type used is other to obtain the best ad performance. “Lowe Alpine” can use this copy style more. On the other hand, “Lowe Alpine” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lowe Alpine” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Lowe Alpine” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Lowe Alpine” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lowe Alpine” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lowe Alpine” top 3 ads schedules are: 28 days,35 days, and 35 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lowe Alpine”‘s top 1 ad duration is 28 days. Every advertisement has a life cycle.
“Lowe Alpine” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lowe Alpine” ad case study report

If you want to check the best ad case study of other advertisers related to “Lowe Alpine”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lowe Alpine”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.