Award-winning Case Study For Lotteria Vietnam By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lotteria Vietnam”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lotteria Vietnam” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lotteria Vietnam” through the method of adspy!

Lotteria Vietnam Facebook ad Introduction by ad spy method

“Lotteria Vietnam” introduction:Trang thông tin chính thức từ Lotteria Việt Nam

“Lotteria Vietnam” Facebook ads last run:2020-02-17 07:28:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lotteria Vietnam” ads data to help “Lotteria Vietnam” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lotteria Vietnam”. In this report, we analyze in detail the best ad cases of “Lotteria Vietnam”.

Lotteria Vietnam Top3 Ads Case Study:

Advertisers Lotteria Vietnam Lotteria Vietnam Lotteria Vietnam
Ad title Lotteria Vietnam Lotteria Vietnam Lotteria Vietnam
Ad text Like ngay page để được cập nhật các khuyến mại hot nhất từ Lotteria nhé!!  ĐA DẠNG COMBO, RỘN RÀNG TỤ TẬP CUỐI NĂM Cuối năm, mùa hội họp, Lotteria có rất nhiều combo cho ...  SUPER JUMBO BURGER: SIÊU PHẨM MÙA HÈ Đi chơi xong đừng quên đến Lotteria nhé. Chương trình ...
Ad format Image Image Image
Categories other other Fast Food Restaurant
Duration 1 days 1 days 1 days
Like 2759 2773 2014

Lotteria Vietnam Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lotteria Vietnam” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lotteria Vietnam” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lotteria Vietnam” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Lotteria Vietnam Lotteria Vietnam Lotteria Vietnam
Ad text  Like ngay page để được cập nhật các khuyến mại hot nhất từ Lotteria nhé!!   ĐA DẠNG COMBO, RỘN RÀNG TỤ TẬP CUỐI NĂM Cuối năm, mùa hội họp, Lotteria có rất nhiều combo cho ...   SUPER JUMBO BURGER: SIÊU PHẨM MÙA HÈ Đi chơi xong đừng quên đến Lotteria nhé. Chương trình ...
Ad type  other  other  other
Ad word count 73  551  655

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lotteria Vietnam”, the text type used is other to obtain the best ad performance. “Lotteria Vietnam” can use this copy style more. On the other hand, “Lotteria Vietnam” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lotteria Vietnam” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Lotteria Vietnam” are:LIKE_PAGE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LIKE_PAGE” help “Lotteria Vietnam” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lotteria Vietnam” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lotteria Vietnam” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lotteria Vietnam”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Lotteria Vietnam” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lotteria Vietnam” ad case study report

If you want to check the best ad case study of other advertisers related to “Lotteria Vietnam”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lotteria Vietnam”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.