Award-winning Case Study For London Theatre Direct By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “London Theatre Direct”, or large enterprises, they have established a Facebook page for advertising and promotion. “London Theatre Direct” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “London Theatre Direct” through the method of adspy!

London Theatre Direct Facebook ad Introduction by ad spy method

“London Theatre Direct” introduction:London theatre tickets direct from London's West End. Amazing ticket offers, news, gossip, videos and photos! Follow us on Twitter for great prizes and #WinWithLTD! Book online at or by phone on 033 3700 8800.

“London Theatre Direct” Facebook ads last run:2020-02-17 06:24:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “London Theatre Direct” ads data to help “London Theatre Direct” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “London Theatre Direct”. In this report, we analyze in detail the best ad cases of “London Theatre Direct”.

London Theatre Direct Top3 Ads Case Study:

Advertisers London Theatre Direct London Theatre Direct London Theatre Direct
Ad title See The Woman in Black at the Fortune Theatre London Theatre Direct See The Woman in Black at the Fortune Theatre
Ad text Can you survive the tale of The Woman in Black? Now celebrating its 30th year in the West End, ... Get official tickets to The Book of Mormon, showing now at the Prince of Wales Theatre. Choose yo... Can you survive the tale of The Woman in Black? Now celebrating its 30th year in the West End, ...
Ad format Image Carousel Image
Categories Arts & Entertainment Arts & Entertainment Arts & Entertainment
Duration 22 days 91 days 80 days
Like 15 0 3

London Theatre Direct Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “London Theatre Direct” top 3 ads are: Image,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“London Theatre Direct” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “London Theatre Direct” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title See The Woman in Black at the Fortune Theatre London Theatre Direct See The Woman in Black at the Fortune Theatre
Ad text  Can you survive the tale of The Woman in Black? Now celebrating its 30th year in the West End, ...  Get official tickets to The Book of Mormon, showing now at the Prince of Wales Theatre. Choose yo...  Can you survive the tale of The Woman in Black? Now celebrating its 30th year in the West End, ...
Ad type  other  other  other
Ad word count 219  137  219

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “London Theatre Direct”, the text type used is other to obtain the best ad performance. “London Theatre Direct” can use this copy style more. On the other hand, “London Theatre Direct” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “London Theatre Direct” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “London Theatre Direct” are:BOOK_TRAVEL,BOOK_TRAVEL,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “London Theatre Direct” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “London Theatre Direct” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “London Theatre Direct” top 3 ads schedules are: 22 days,91 days, and 80 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “London Theatre Direct”‘s top 1 ad duration is 22 days. Every advertisement has a life cycle.
“London Theatre Direct” should put ads in the best time period, so that ads get the most value in a limited time.

Related “London Theatre Direct” ad case study report

If you want to check the best ad case study of other advertisers related to “London Theatre Direct”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “London Theatre Direct”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.