Award-winning Case Study For Lojas Gigantão By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lojas Gigantão”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lojas Gigantão” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lojas Gigantão” through the method of adspy!

Lojas Gigantão Facebook ad Introduction by ad spy method

“Lojas Gigantão” introduction:A Loja GIGANTÃO é uma referencia no varejo de Araguari-MG , a loja é incrivelmente completa e trabalhamos em horários diferenciados, isso facilita a vida de nossos "AMIGOS" (assim são chamados os CLIENTES). Se não nos conhece ta esperando oque?

“Lojas Gigantão” Facebook ads last run:2020-02-17 08:32:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lojas Gigantão” ads data to help “Lojas Gigantão” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lojas Gigantão”. In this report, we analyze in detail the best ad cases of “Lojas Gigantão”.

Lojas Gigantão Top3 Ads Case Study:

Advertisers Lojas Gigantão Lojas Gigantão Lojas Gigantão
Ad title Timeline Photos Gigantão Utilidades (@lojagigantao) • Instagram photos and videos Lojas Gigantão
Ad text Fique ligado no nosso horário de atendimento. Atendemos em horários especiais para melhor te serv... Fique ligado no nosso horário de atendimento. Atendemos em horários especiais para melhor te serv... ⚠️Confira as ofertas que preparamos para fechar o mês com chave de ouro Borá aproveitar
Ad format Image Image Video
Categories Gift Shop Gift Shop Gift Shop
Duration 1 days 1 days 1 days
Like 57 0 25

Lojas Gigantão Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lojas Gigantão” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lojas Gigantão” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lojas Gigantão” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Gigantão Utilidades (@lojagigantao) • Instagram photos and videos Lojas Gigantão
Ad text  Fique ligado no nosso horário de atendimento. Atendemos em horários especiais para melhor te serv...  Fique ligado no nosso horário de atendimento. Atendemos em horários especiais para melhor te serv...  ⚠️Confira as ofertas que preparamos para fechar o mês com chave de ouro Borá aproveitar
Ad type  other  other  other
Ad word count 102  102  88

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lojas Gigantão”, the text type used is other to obtain the best ad performance. “Lojas Gigantão” can use this copy style more. On the other hand, “Lojas Gigantão” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lojas Gigantão” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “WHATSAPP_MESSAGE” help “Lojas Gigantão” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lojas Gigantão” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lojas Gigantão” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lojas Gigantão”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Lojas Gigantão” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lojas Gigantão” ad case study report

If you want to check the best ad case study of other advertisers related to “Lojas Gigantão”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lojas Gigantão”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.