Award-winning Case Study For Live Nation Houston By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Live Nation Houston”, or large enterprises, they have established a Facebook page for advertising and promotion. “Live Nation Houston” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Live Nation Houston” through the method of adspy!

Live Nation Houston Facebook ad Introduction by ad spy method

“Live Nation Houston” introduction:Live Nation updates in and around Houston about concerts, tickets, on sale dates, and more! http://bit.ly/GetTicketsHouston

“Live Nation Houston” Facebook ads last run:2020-02-17 06:40:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Live Nation Houston” ads data to help “Live Nation Houston” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Live Nation Houston”. In this report, we analyze in detail the best ad cases of “Live Nation Houston”.

Live Nation Houston Top3 Ads Case Study:

 1st2nd3rd
Advertisers Live Nation Houston Live Nation Houston Live Nation Houston
Ad title 311 & Dirty Heads at White Oak Music Hall on Aug 6, 2019 Two Door Cinema Club at White Oak Music Hall on Nov 14, 2019 Blink-182 & Lil Wayne at Cynthia Woods Mitchell Pavilion on Jul 31, 2019
Ad text Who's ready?! 311 & Dirty Heads bring their huge co-headlining tour to White Oak Music Hall on Au... JUST ANNOUNCED -- Two Door Cinema Club at White Oak Music Hall on November 14th! Tickets go on sa... JUST ANNOUNCED -- blink-182 & Lil Wayne - North American 2019 Tour w/ special guest Neck Deep at ...
CTA type BUY_TICKETS BUY_TICKETS BUY_TICKETS
Ad format Image Video Video
Categories Arts & Entertainment Arts & Entertainment Arts & Entertainment
Duration 2 days 2 days 2 days
Like 170 10 93

Live Nation Houston Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Live Nation Houston” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Live Nation Houston” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Live Nation Houston” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 311 & Dirty Heads at White Oak Music Hall on Aug 6, 2019 Two Door Cinema Club at White Oak Music Hall on Nov 14, 2019 Blink-182 & Lil Wayne at Cynthia Woods Mitchell Pavilion on Jul 31, 2019
Ad text  Who's ready?! 311 & Dirty Heads bring their huge co-headlining tour to White Oak Music Hall on Au...  JUST ANNOUNCED -- Two Door Cinema Club at White Oak Music Hall on November 14th! Tickets go on sa...  JUST ANNOUNCED -- blink-182 & Lil Wayne - North American 2019 Tour w/ special guest Neck Deep at ...
Ad type  other  other  other
Ad word count 240  115  270

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Live Nation Houston”, the text type used is other to obtain the best ad performance. “Live Nation Houston” can use this copy style more. On the other hand, “Live Nation Houston” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Live Nation Houston” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Live Nation Houston” are:BUY_TICKETS,BUY_TICKETS,BUY_TICKETS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BUY_TICKETS” help “Live Nation Houston” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Live Nation Houston” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Live Nation Houston” top 3 ads schedules are: 2 days,2 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Live Nation Houston”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Live Nation Houston” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Live Nation Houston” ad case study report

If you want to check the best ad case study of other advertisers related to “Live Nation Houston”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Live Nation Houston”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.