Award-winning Case Study For Lip On Lip By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lip On Lip”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lip On Lip” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lip On Lip” through the method of adspy!

Lip On Lip Facebook ad Introduction by ad spy method

“Lip On Lip” introduction:Chào mừng bạn đến với fanpage chính thức của Lip On Lip - dòng son cao cấp của công ty Rohto -Mentholatum Việt Nam

“Lip On Lip” Facebook ads last run:2020-02-17 05:16:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lip On Lip” ads data to help “Lip On Lip” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lip On Lip”. In this report, we analyze in detail the best ad cases of “Lip On Lip”.

Lip On Lip Top3 Ads Case Study:

 1st2nd3rd
Advertisers Lip On Lip Lip On Lip Lip On Lip
Ad title THU HÚT MỌI ÁNH NHÌN VỚI MÀU MÔI QUYẾN RŨ THU HÚT MỌI ÁNH NHÌN CÙNG MÀU SON LIP ON LIP! SIÊU DEAL NGẬP TRÀN - GIẢM TỚI 20%
Ad text THU HÚT MỌI ÁNH NHÌN VỚI MÀU MÔI QUYẾN RŨ CÙNG GIÁ CỰC KÌ HẤP DẪN! Cùng chọn ngay những thỏi so... THU HÚT MỌI ÁNH NHÌN CÙNG MÀU SON LIP ON LIP Mua ngay tại Sendo với những ƯU ĐÃI BẤT NGỜ tại: htt... Cùng Quẩy Tiệc Sale với SIÊU SINH NHẬT LAZADA cùng LIP ON LIP các bạn nhé. - ƯU ĐÃI NGẬP...
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Image Image Image
Categories Health/Beauty Health/Beauty Health/Beauty
Duration 1 days 3 days 1 days
Like 92 55 7

Lip On Lip Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lip On Lip” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lip On Lip” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lip On Lip” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title THU HÚT MỌI ÁNH NHÌN VỚI MÀU MÔI QUYẾN RŨ THU HÚT MỌI ÁNH NHÌN CÙNG MÀU SON LIP ON LIP! SIÊU DEAL NGẬP TRÀN - GIẢM TỚI 20%
Ad text  THU HÚT MỌI ÁNH NHÌN VỚI MÀU MÔI QUYẾN RŨ CÙNG GIÁ CỰC KÌ HẤP DẪN! Cùng chọn ngay những thỏi so...  THU HÚT MỌI ÁNH NHÌN CÙNG MÀU SON LIP ON LIP Mua ngay tại Sendo với những ƯU ĐÃI BẤT NGỜ tại: htt...  Cùng Quẩy Tiệc Sale với SIÊU SINH NHẬT LAZADA cùng LIP ON LIP các bạn nhé. - ƯU ĐÃI NGẬP...
Ad type  other  other  other
Ad word count 585  645  725

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lip On Lip”, the text type used is other to obtain the best ad performance. “Lip On Lip” can use this copy style more. On the other hand, “Lip On Lip” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lip On Lip” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Lip On Lip” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Lip On Lip” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lip On Lip” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lip On Lip” top 3 ads schedules are: 1 days,3 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lip On Lip”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Lip On Lip” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lip On Lip” ad case study report

If you want to check the best ad case study of other advertisers related to “Lip On Lip”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lip On Lip”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.