Award-winning Case Study For Linganore Winecellars By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Linganore Winecellars”, or large enterprises, they have established a Facebook page for advertising and promotion. “Linganore Winecellars” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Linganore Winecellars” through the method of adspy!

Linganore Winecellars Facebook ad Introduction by ad spy method

“Linganore Winecellars” introduction:Majestically nestled on 230 acres of rolling countryside surrounded by acres of vineyards, Linganore Winecellars welcomes you to experience the art of winemaking so close to home yet a world apart.

“Linganore Winecellars” Facebook ads last run:2020-02-17 09:28:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Linganore Winecellars” ads data to help “Linganore Winecellars” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Linganore Winecellars”. In this report, we analyze in detail the best ad cases of “Linganore Winecellars”.

Linganore Winecellars Top3 Ads Case Study:

Advertisers Linganore Winecellars Linganore Winecellars Linganore Winecellars
Ad title Caribbean Wine Festival Free Wine Tasting WINE SHIPPED TO YOU!
Ad text Get your tickets to one of the most popular wine and Caribbean music festivals on the Atlantic Co... Get a free tasting of up to 12 Linganore wines when you stop in the tasting room in Mt. Airy, MD!... For the entire month of December, get half off shipping AND 7% off your purchase when you order 6...
Ad format Image Image Video
Categories Winery/Vineyard Winery/Vineyard Winery/Vineyard
Duration 3 days 19 days 11 days
Like 17 1 35

Linganore Winecellars Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Linganore Winecellars” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Linganore Winecellars” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Linganore Winecellars” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Caribbean Wine Festival Free Wine Tasting WINE SHIPPED TO YOU!
Ad text  Get your tickets to one of the most popular wine and Caribbean music festivals on the Atlantic Co...  Get a free tasting of up to 12 Linganore wines when you stop in the tasting room in Mt. Airy, MD!...  For the entire month of December, get half off shipping AND 7% off your purchase when you order 6...
Ad type  other  other  other
Ad word count 205  218  123

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Linganore Winecellars”, the text type used is other to obtain the best ad performance. “Linganore Winecellars” can use this copy style more. On the other hand, “Linganore Winecellars” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Linganore Winecellars” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Linganore Winecellars” are:SHOP_NOW,N/A,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Linganore Winecellars” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Linganore Winecellars” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Linganore Winecellars” top 3 ads schedules are: 3 days,19 days, and 11 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Linganore Winecellars”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Linganore Winecellars” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Linganore Winecellars” ad case study report

If you want to check the best ad case study of other advertisers related to “Linganore Winecellars”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Linganore Winecellars”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.