Award-winning Case Study For Lily Kate By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lily Kate”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lily Kate” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lily Kate” through the method of adspy!

Lily Kate Facebook ad Introduction by ad spy method

“Lily Kate” introduction:Lily Kate writes books filled with heat & humor.

“Lily Kate” Facebook ads last run:2020-02-21 05:42:20

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lily Kate” ads data to help “Lily Kate” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lily Kate”. In this report, we analyze in detail the best ad cases of “Lily Kate”.

Lily Kate Top3 Ads Case Study:

 1st2nd3rd
Advertisers Lily Kate Lily Kate Lily Kate
Ad title Dad Bod: available now! Awkward: A laugh out loud friends to lovers steamy romance! Dad Bod: available now!
Ad text A laugh-out-loud second chance romance! I'm rich. I'm handsome. I'm a successful surgeon. I should have women from here to New Jersey cla... A laugh-out-loud second chance romance!
CTA type LEARN_MORE DOWNLOAD LEARN_MORE
Ad format Image Image Image
Categories Author Author Author
Duration 129 days 129 days 129 days
Like 31 62 17

Lily Kate Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lily Kate” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lily Kate” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lily Kate” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Dad Bod: available now! Awkward: A laugh out loud friends to lovers steamy romance! Dad Bod: available now!
Ad text  A laugh-out-loud second chance romance!  I'm rich. I'm handsome. I'm a successful surgeon. I should have women from here to New Jersey cla...  A laugh-out-loud second chance romance!
Ad type  other  other  other
Ad word count 39  152  39

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lily Kate”, the text type used is other to obtain the best ad performance. “Lily Kate” can use this copy style more. On the other hand, “Lily Kate” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lily Kate” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Lily Kate” are:LEARN_MORE,DOWNLOAD,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Lily Kate” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lily Kate” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lily Kate” top 3 ads schedules are: 129 days,129 days, and 129 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lily Kate”‘s top 1 ad duration is 129 days. Every advertisement has a life cycle.
“Lily Kate” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lily Kate” ad case study report

If you want to check the best ad case study of other advertisers related to “Lily Kate”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lily Kate”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.