Award-winning Case Study For Lexus Greece By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lexus Greece”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lexus Greece” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lexus Greece” through the method of adspy!

Lexus Greece Facebook ad Introduction by ad spy method

“Lexus Greece” introduction:Καλωσήρθες στην επίσημη σελίδα της Lexus Ελλάδας! Κάνε Like για να μαθαίνεις όλα τα νέα μας και να γίνεις μέλος της κοινότητας!

“Lexus Greece” Facebook ads last run:2020-02-17 09:36:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lexus Greece” ads data to help “Lexus Greece” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lexus Greece”. In this report, we analyze in detail the best ad cases of “Lexus Greece”.

Lexus Greece Top3 Ads Case Study:

Advertisers Lexus Greece Lexus Greece Lexus Greece
Ad title صور اليوميات Νέο #LexusES Κλείστε Test-Drive
Ad text Ανακαλύψτε 7 εκπληκτικές λεπτομέρειες του νέου Lexus RX, του καλύτερου hybrid SUV. Το συναρπαστικό και τολμηρά προκλητικό νέο Lexus ES έφτασε στο showroom μας. #LexusES #ES Πόση αριστοτεχνία κρύβει το νέο LEXUS UX; Γνωρίστε ένα νέο επίπεδο κομψότητας και ηλεκτρικών επιδ...
Ad format Image Video Image
Categories other other other
Duration 1 days 1 days 23 days
Like 52 111 1217

Lexus Greece Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lexus Greece” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lexus Greece” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lexus Greece” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title صور اليوميات Νέο #LexusES Κλείστε Test-Drive
Ad text  Ανακαλύψτε 7 εκπληκτικές λεπτομέρειες του νέου Lexus RX, του καλύτερου hybrid SUV.  Το συναρπαστικό και τολμηρά προκλητικό νέο Lexus ES έφτασε στο showroom μας. #LexusES #ES  Πόση αριστοτεχνία κρύβει το νέο LEXUS UX; Γνωρίστε ένα νέο επίπεδο κομψότητας και ηλεκτρικών επιδ...
Ad type  other  other  other
Ad word count 123  89  127

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lexus Greece”, the text type used is other to obtain the best ad performance. “Lexus Greece” can use this copy style more. On the other hand, “Lexus Greece” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lexus Greece” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Lexus Greece” are:N/A,LEARN_MORE,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Lexus Greece” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lexus Greece” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lexus Greece” top 3 ads schedules are: 1 days,1 days, and 23 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lexus Greece”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Lexus Greece” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lexus Greece” ad case study report

If you want to check the best ad case study of other advertisers related to “Lexus Greece”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lexus Greece”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.