Award-winning Case Study For Lenovo UK and Ireland By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Lenovo UK and Ireland”, or large enterprises, they have established a Facebook page for advertising and promotion. “Lenovo UK and Ireland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Lenovo UK and Ireland” through the method of adspy!

Lenovo UK and Ireland Facebook ad Introduction by ad spy method

“Lenovo UK and Ireland” introduction:We make the technology that powers the world's best ideas. Join the Lenovo Facebook page to help us tell your story.

“Lenovo UK and Ireland” Facebook ads last run:2020-02-17 05:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Lenovo UK and Ireland” ads data to help “Lenovo UK and Ireland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Lenovo UK and Ireland”. In this report, we analyze in detail the best ad cases of “Lenovo UK and Ireland”.

Lenovo UK and Ireland Top3 Ads Case Study:

 1st2nd3rd
Advertisers Lenovo UK and Ireland Lenovo UK and Ireland Lenovo UK and Ireland
Ad title The best place to buy your new PC. Lenovo Legion Y540 (15") Lenovo UK and Ireland
Ad text Lenovo.com has the best deals on top-rated laptops, desktops, tablets and more with up to Intel® ... Lenovo.com has the best deals on top-rated laptops, desktops, tablets and more with up to Intel® ... Lenovo.com has the best deals on top-rated laptops, desktops, tablets and more with up to Intel® ...
CTA type LEARN_MORE SHOP_NOW SHOP_NOW
Ad format Image Image Carousel
Categories other other other
Duration 3 days 2 days 31 days
Like 70 4 0

Lenovo UK and Ireland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Lenovo UK and Ireland” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Lenovo UK and Ireland” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Lenovo UK and Ireland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The best place to buy your new PC. Lenovo Legion Y540 (15") Lenovo UK and Ireland
Ad text  Lenovo.com has the best deals on top-rated laptops, desktops, tablets and more with up to Intel® ...  Lenovo.com has the best deals on top-rated laptops, desktops, tablets and more with up to Intel® ...  Lenovo.com has the best deals on top-rated laptops, desktops, tablets and more with up to Intel® ...
Ad type  other  other  other
Ad word count 155  155  155

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Lenovo UK and Ireland”, the text type used is other to obtain the best ad performance. “Lenovo UK and Ireland” can use this copy style more. On the other hand, “Lenovo UK and Ireland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Lenovo UK and Ireland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Lenovo UK and Ireland” are:LEARN_MORE,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Lenovo UK and Ireland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Lenovo UK and Ireland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Lenovo UK and Ireland” top 3 ads schedules are: 3 days,2 days, and 31 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Lenovo UK and Ireland”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Lenovo UK and Ireland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Lenovo UK and Ireland” ad case study report

If you want to check the best ad case study of other advertisers related to “Lenovo UK and Ireland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Lenovo UK and Ireland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.