Ladies' Beauty Guide Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “Ladies' Beauty Guide” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “Ladies' Beauty Guide” ads and analyzes advertising data to help “Ladies' Beauty Guide” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “Ladies' Beauty Guide”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “Ladies' Beauty Guide”.

Ladies' Beauty Guide Facebook adspy

“Ladies' Beauty Guide” introduction:Perfect guide for your beauty care! Some great ideas and tips for beauty and body care.

“Ladies' Beauty Guide” Facebook ads last run:2020-02-17 05:24:29

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers Ladies' Beauty Guide Ladies' Beauty Guide Ladies' Beauty Guide
Ad title 周曉涵推薦~睡前1顆,超快有感!婦科問題秒解決 Ladies' Beauty Guide Ladies' Beauty Guide
Ad text 20歲到60歲都可以!原來別人都這樣照顧妹咩~ 只要睡前1個步驟,就能找回香香的少女肌!! (影片中間還有女星周曉涵親身分享唷) 地方太太-Christine 體驗感想 不知是我太敏感還是... 睇到最近好多人討論,發現原來大家都一樣 當到達30後,身體問題真係越嚟越多 (尤其係妹妹嘅部分) 飲再多水,要發炎都仲係會成日發炎...避唔到... 尤其係去廁所嘅時候,有時都快攞我命! 好咗...  "天啊!!! 點解又會重復感染!!!" 「呢次應該係因為唔夠乾淨」, 當我聽到其他女仔有呢種情況就會咁諗。 但係!!! 我分娩後, 有時喺小便嘅時感覺到刺痛, 而且分泌變得更多! 太可怕啦!...
CTA type WATCH_MORE MESSAGE_PAGE MESSAGE_PAGE
Ad format Video Carousel Carousel
Categories Community Community Community
Duration 26 days 26 days 22 days
Like 135 39 0

Ladies' Beauty Guide facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “Ladies' Beauty Guide” top 3 ads are Video,Carousel, and Carousel.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad title周曉涵推薦~睡前1顆,超快有感!婦科問題秒解決Ladies' Beauty GuideLadies' Beauty Guide
Ad text 20歲到60歲都可以!原來別人都這樣照顧妹咩~ 只要睡前1個步驟,就能找回香香的少女肌!! (影片中間還有女星周曉涵親身分享唷) 地方太太-Christine 體驗感想 不知是我太敏感還是... 睇到最近好多人討論,發現原來大家都一樣 當到達30後,身體問題真係越嚟越多 (尤其係妹妹嘅部分) 飲再多水,要發炎都仲係會成日發炎...避唔到... 尤其係去廁所嘅時候,有時都快攞我命! 好咗...  "天啊!!! 點解又會重復感染!!!" 「呢次應該係因為唔夠乾淨」, 當我聽到其他女仔有呢種情況就會咁諗。 但係!!! 我分娩後, 有時喺小便嘅時感覺到刺痛, 而且分泌變得更多! 太可怕啦!...
Ad type other other other
Ad word count583 519 766

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “Ladies' Beauty Guide”, the text type used is other to obtain the best advertising results. “Ladies' Beauty Guide” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “Ladies' Beauty Guide” are:WATCH_MORE,MESSAGE_PAGE,MESSAGE_PAGE.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “WATCH_MORE” help “Ladies' Beauty Guide” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“Ladies' Beauty Guide” When Facebook ads are placed on Facebook, the ad schedules are 26 days,26 days, and 22 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “Ladies' Beauty Guide”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.