Award-winning Case Study For Kwik Fit By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Kwik Fit”, or large enterprises, they have established a Facebook page for advertising and promotion. “Kwik Fit” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Kwik Fit” through the method of adspy!

Kwik Fit Facebook ad Introduction by ad spy method

“Kwik Fit” introduction:Kwik Fit are the leading experts in automotive parts repair including tyres, brakes, exhausts, MOT testing, car servicing and air conditioning recharge.

“Kwik Fit” Facebook ads last run:2020-02-17 08:48:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Kwik Fit” ads data to help “Kwik Fit” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Kwik Fit”. In this report, we analyze in detail the best ad cases of “Kwik Fit”.

Kwik Fit Top3 Ads Case Study:

Advertisers Kwik Fit Kwik Fit Kwik Fit
Ad title Kwik Fit Kwik Fit 15% Off Michelin CrossClimate
Ad text It has been an exciting day at Brands Hatch! Take a look back at the Kwik Fit BTCC race highlight...  Toyota UK returns to the BTCC as a manufacturer team, we took the opportunity to have a closer l... ⚡️Today Only⚡️ Get 15% Off Michelin Crossclimate tyres online at
CTA type N/A N/A N/A
Ad format Video Video Image
Categories Tire Dealer & Repair Shop Tire Dealer & Repair Shop Tire Dealer & Repair Shop
Duration 1 days 1 days 1 days
Like 22 100 43

Kwik Fit Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Kwik Fit” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Kwik Fit” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Kwik Fit” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Kwik Fit Kwik Fit 15% Off Michelin CrossClimate
Ad text  It has been an exciting day at Brands Hatch! Take a look back at the Kwik Fit BTCC race highlight...   Toyota UK returns to the BTCC as a manufacturer team, we took the opportunity to have a closer l...  ⚡️Today Only⚡️ Get 15% Off Michelin Crossclimate tyres online at
Ad type  other  other  other
Ad word count 257  257  88

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Kwik Fit”, the text type used is other to obtain the best ad performance. “Kwik Fit” can use this copy style more. On the other hand, “Kwik Fit” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Kwik Fit” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Kwik Fit” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Kwik Fit” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Kwik Fit” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Kwik Fit” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Kwik Fit”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Kwik Fit” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Kwik Fit” ad case study report

If you want to check the best ad case study of other advertisers related to “Kwik Fit”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Kwik Fit”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.